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Starbucks Sales Slide Again, but Gen Z Is Vibing With Its Marketing Refresh
CEO Brian Niccol says customer value perceptions are at a two-year high following 'Hello Again' campaign.
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Kraft Heinz to Ramp Up Marketing Spend Despite Potential Breakup
The numbers $6.4 billion — Kraft Heinz’s Q2 2025 net sales, down 1.9% year-over-year. 1.5% to 3.5% — Expected organic net sales decrease for the rest of the year. 20% — […]
Publicis Upgrades 2025 Guidance Following Mars and Paramount Wins
Publicis Groupe has posted another prosperous quarter.
WPP Issues Profit Warning as Client Budgets Shrink and New Biz Stalls
WPP delivered a shock trading update four weeks before its scheduled Q2 results.
Mark Penn Puts Stagwell’s Q1 Net Boost Down To Winning Bigger Briefs From Bigger Brands
The CEO reflects on the challenger network's growth strategy, following a 6% YoY net revenue bump in Q1.