Retail media is reaching an inflection point. Two years ago at the Cannes Lions festival, it seemed like every company with a loyalty program was launching an advertising business. This […]

The retailer wants to show how it’s changed.

The social media-style feed was fundamentally misaligned with shopper behavior, one agency said.

HOKA is bringing mountain trails to the heart of New York City. On Wednesday, the running brand unveiled its new Mafate X Far Out Experience, an immersive simulation inviting runners […]

Foot Locker will remain a standalone business and keep its brands, including Foot Locker Kids, WSS, Champs Sports, and Atmos.

The tech behemoth unveiled updates to DV360 campaigns at NewFronts.

Clothing brand Jenni Kayne’s vp of growth marketing, Laura Savage-Finch, has left the company, ADWEEK has learned. A brand spokesperson confirmed that Savage-Finch’s last day was April 11 and her […]

Under price pressure, consumers abandon their usual shopping behaviors.

Chief marketing officer (CMO) Heidi Cooley is leaving Crocs to join Lovesac as its first chief brand and marketing officer, effective April 23. Cooley had been CMO of Crocs since […]

Uber wants to grow its advertising business.