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Silicon Valley’s intense energy demands for AI are making coal-fired power plants a hot-ticket item again

HARRISBURG, Pa. (AP) — Coal-fired power plants, long an increasingly money-losing proposition in the U.S., are becoming more valuable now that the suddenly strong demand for electricity to run Big Tech's cloud computing and artificial intelligence applications has set off a full-on sprint to find new energy sources.

President Donald Trump — who has pushed for U.S. “energy dominance” in the global market and suggested that coal can help meet surging power demand — is wielding his emergency authority to entice utilities to keep older coal-fired plants online and producing electricity.

While some utilities were already delaying the retirement of coal-fired plants, the scores of coal-fired plants that have been shut down the past couple years — or will be shut down in the next couple years — are the object of growing interest from tech companies, venture capitalists, states and others competing for electricity.

That’s because they have a very attractive quality: high-voltage lines connecting to the electricity grid that they aren’t using anymore and that a new power plant could use.

That ready-to-go connection could enable a new generation of power plants — gasnuclear, wind, solar or even battery storage — to help meet the demand for new power sources more quickly.

For years, the bureaucratic nightmare around building new high-voltage power lines has ensnared efforts to get permits for such interconnections for new power plants, said John Jacobs, an energy policy analyst for the Washington, D.C.-based Bipartisan Policy Center.

“They are very interested in the potential here. Everyone sort of sees the writing on the wall for the need for transmission infrastructure, the need for clean firm power, the difficulty with siting projects and the value of reusing brownfield sites,” Jacobs said.

Rising power demand, dying coal plants

Coincidentally, the pace of retirements of the nation's aging coal-fired plants had been projected to accelerate at a time when electricity demand is rising for the first time in decades.

The Department of Energy, in a December report, said its strategy for meeting that demand includes re-using coal plants, which have been unable to compete with a flood of cheap natural gas while being burdened with tougher pollution regulations aimed at its comparatively heavy emissions of planet-warming greenhouse gases.

There are federal incentives, as well — such as tax credits and loan guarantees — that encourage the redevelopment of retired coal-fired plants into new energy sources.

Todd Snitchler, president and CEO of the Electric Power Supply Association, which represents independent power plant owners, said he expected Trump's executive orders will mean some coal-fired plants run longer than they would have — but that they are still destined for retirement.

Surging demand means power plants are needed, fast

Time is of the essence in getting power plants online.

Data center developers are reporting a yearlong wait in some areas to connect to the regional electricity grid. Rights-of-way approvals to build power lines can also be difficult to secure, given objections by neighbors who may not want to live near them.

Stephen DeFrank, chairman of the Pennsylvania Public Utility Commission, said he believes rising energy demand has made retiring coal-fired plants far more valuable.

That's especially true now that the operator of the congested mid-Atlantic power grid has re-configured its plans to favor sites like retired coal-fired plants as a shortcut to meet demand, DeFrank said.

“That’s going to make these properties more valuable because now, as long as I’m shovel ready, these power plants have that connection already established, I can go in and convert it to whatever," DeFrank said.

Gas, solar and more at coal power sites

In Pennsylvania, the vast majority of conversions is likely to be natural gas because Pennsylvania sits atop the prolific Marcellus Shale reservoir, DeFrank said.

In states across the South, utilities are replacing retiring or retired coal units with gas. That includes a plant owned by the Tennessee Valley Authority; a Duke Energy project in North Carolina; and a Georgia Power plant.

The high-voltage lines at retired coal plants on the Atlantic Coast in New Jersey and Massachusetts were used to connect offshore wind turbines to electricity grids.

In Alabama, the site of a coal-fired plant, Plant Gorgas, shuttered in 2019, will become home to Alabama Power’s first utility-scale battery energy storage plant.

Texas-based Vistra, meanwhile, is in the process of installing solar panels and energy storage plants at a fleet of retired and still-operating coal-fired plants it owns in Illinois, thanks in part to state subsidies approved there in 2021.

Nuclear might be coming

Nuclear is also getting a hard look.

In Arizona, lawmakers are advancing legislation to make it easier for three utilities there — Arizona Public Service, Salt River Project and Tucson Electric Power — to put advanced nuclear reactors on the sites of retiring coal-fired plants.

At the behest of Indiana's governor, Purdue University studied how the state could attract a new nuclear power industry. In its November report, it estimated that reusing a coal-fired plant site for a new nuclear power plant could reduce project costs by between 7% and 26%.

The Bipartisan Policy Center, in a 2023 study before electricity demand began spiking, estimated that nuclear plants could cut costs from 15% to 35% by building at a retiring coal plant site, compared to building at a new site.

Even building next to the coal plant could cut costs by 10% by utilizing transmission assets, roads and buildings while avoiding some permitting hurdles, the center said.

That interconnection was a major driver for Terrapower when it chose to start construction in Wyoming on a next-generation nuclear power plant next to PacifiCorp’s coal-fired Naughton Power Plant.

Jobs, towns left behind by coal

Kathryn Huff, a former U.S. assistant secretary for nuclear energy who is now an associate professor at the University of Illinois Urbana-Champaign, said the department analyzed how many sites might be suitable to advanced nuclear reactor plants.

A compelling factor is the workers from coal plants who can be trained for work at a nuclear plant, Huff said. Those include electricians, welders and steam turbine maintenance technicians.

In Homer City, the dread of losing its coal-fired plant — it shut down in 2023 after operating for 54 years — existed for years in the hills of western Pennsylvania’s coal country.

“It’s been a rough 20 years here for our area, maybe even longer than that, with the closing of the mines, and this was the final nail, with the closing of the power plant,” said Rob Nymick, Homer City's manager. “It was like, ‘Oh my god, what do we do?’”

That is changing.

The plant's owners in recent weeks demolished the smoke stacks and cooling towers at the Homer City Generating State and announced a $10 billion plan for a natural gas-powered data center campus.

It would be the nation’s third-largest power generator and that has sown some optimism locally.

“Maybe we will get some families moving in, it would help the school district with their enrollment, it would help us with our population,” Nymick said. “We’re a dying town and hopefully maybe we can get a restaurant or two to open up and start thriving again. We’re hoping.”

This story was originally featured on Fortune.com

© Gene J. Puskar—AP Photo

The smokestacks of the former coal-fired Homer City Generating Station crumble in a planned demolition to make way for a new natural gas-fired power plant in Homer City, Pa., March 22, 2025.
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Google says Chrome will suffer if it’s forced to sell the world’s most popular web browser

  • Parisa Tabriz, general manager for Google Chrome, testified Friday during the DOJ’s antitrust case against Google’s illegal monopoly in the search market. Tabriz said it’s impossible to “disentangle” Google from the success of Chrome, adding she doesn’t “think it could be recreated” elsewhere.

Google believes it’s the only company that can operate Chrome, the world’s most popular web browser, and that it would suffer in anyone else’s hands.

“Trying to disentangle that is unprecedented,” Parisa Tabriz, general manager of Google Chrome, said in federal court Friday.

Tabriz said Google Chrome is the result of “17 years of collaboration” between the Chrome team, Google, and the companies that submit technical contributions to the company’s open-source Chromium Project, which is also utilized for several other Google projects like the Android operating system. “Google invests hundreds of millions of dollars” into Chromium, Tabriz said, but noted other companies “are not contributing now in any meaningful way.”

Over the course of several hours on Friday, Tabriz made it clear that Google being forced to sell Chrome, which is what the Justice Department has asked it to do (as well as sharing some of the data it collects to power search results), would ultimately hurt Chrome. 

“I don’t think it could be recreated,” Tabriz said of Chrome’s success under Google.

Tabriz also mentioned the Chrome team is currently working to bake artificial intelligence into the browser to make it more “agentic”: in other words, Google wants Chrome to be able to automate tasks on behalf of users, from filling out forms to doing research to shopping.

This story was originally featured on Fortune.com

© Rob Latour / Variety / Penske Media—Getty Images

Google Chrome general manager Parisa Tabriz testified Friday during the DOJ's antitrust hearing about Google's illegal search monopoly.
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Here’s how you can prepare for the next round of Nintendo Switch 2 preorders

Following a brief delay stemming from the Trump administration’s on-again, off-again tariff policy, Nintendo officially opened up preorders for the Nintendo Switch 2. As expected, the initial rollout process at Walmart, Best Buy, and other retailers on April 24th was an absolute mess — and GameStop didn’t fare much better later in the week.

As of right now, none of the aforementioned retailers are accepting reservations for the $449 gaming console ahead of its release on June 5th. Nintendo is still accepting sign-ups for those looking to secure a Switch 2, though, if you do go that route, be aware that there are strict requirements. Nintendo also can’t guarantee an invite ahead of launch due to “the very high demand” for the console. Surprising, I know.

We don’t know when the next Switch 2 preorders will open up, at least at traditional US retailers. Additional preorder inventory has popped up intermittently at Walmart and GameStop in recent days; however, so far, none of the major retailers have announced when they will resume accepting preorders, if at all. That being said, if you’re trying to secure a Switch 2, we suggest keeping an eye on the retailers below and taking a few steps to ensure you’re set up for success if they re-open.

Retailer landing pages


What Switch 2 configurations are available?

At launch, the Nintendo Switch 2 will be available in two distinct configurations: a $449.99 standard version and a $499.99 bundle that includes the latest Mario Kart title, Mario Kart World. Nintendo is on record saying the bundle will only be available through fall 2025 (or while supplies last), which is a shame, considering picking up the console / game combo saves you $30 on what is easily the Switch 2’s biggest launch title. If you don’t manage to secure the bundle, you’ll have to pick up Mario Kart World separately for a whopping $79.

It’s also worth noting that prices could change down the line. Nintendo recently raised the price of the Switch 2 Joy-Cons and the Switch 2 Pro Controller in response to tariffs, and has said that “other adjustments to the price of any Nintendo product are also possible in the future depending on market conditions.” The starting price of the Nintendo Switch 2 remains unchanged, but at this point, it feels like the only way to guarantee a console at $449.99 is to purchase one at launch.


A few essentials tips to keep in mind

If the initial preorder launch of the Switch 2 is any indication, retailers are woefully under-equipped to handle the massive influx of interest in console preorders. Inventory for the Switch 2 seems to be limited despite the fact Nintendo supposedly had time to build up an inventory of the next-gen system “on a global basis.” That being the case, we suggest taking a few steps to set yourself up for success ahead of when preorders drop next.

We’ll continue to do our best to let you know which retailers have inventory as we approach June 5th, but in the meantime, we’ve rounded up a few helpful tips that should help you improve your chances.

Create accounts for every retailer

First things first: create accounts at Walmart, GameStop, Best Buy, and other retailers if you haven’t done so already. Both Best Buy and Walmart implemented a queue system when taking Switch 2 preorders in an effort to deter scalpers — a tactic also employed during the rollout of the PlayStation 5. That’s why it’s in your best interest to ensure your account is set up with the appropriate credentials. Confirm your location and delivery info, get your payment details in order, and log in to your account prior to making your purchase.

… most retailers won’t hold your console while you’re in the checkout line

Setting up and verifying this information in advance will help streamline the checkout process, thus allowing you to save precious seconds. This is crucial, given most retailers won’t hold your console while you’re in the checkout line.

Download the mobile apps

If you own a smartphone, we recommend downloading — and logging into — the respective retailer apps for Walmart, Amazon, GameStop, Best Buy, and Target. In the past, we’ve found that the dedicated mobile apps for various retailers are faster than using a traditional browser; they also provide an additional means of procuring a console, thus increasing your chances of securing a Switch 2 at launch.

Sign up for retailer notifications

A couple of retailers, specifically Best Buy and GameStop, allow you to sign up for preorder updates regarding the Nintendo Switch 2, games, and accessories. So far, neither retailer has divulged much beyond what is available on their retail sites; however, they do serve as yet another opportunity to stay informed regarding how each retailer plans to handle the Switch 2 rollout going forward.

Skip the accessories

Nintendo will have a raft of new accessories available for the Switch 2 at launch, including a Switch 2 Pro Controller, carrying cases, and even a camera accessory for video chats. And while it might be tempting to stack your cart with add-ons, preordering Nintendo’s first-party peripherals takes time that’s better spent on securing a console. Plus, accessory preorders don’t typically sell out nearly as fast as consoles, meaning you can always circle back for extras at Walmart, Best Buy, and other retailers once you’ve managed to reserve your Switch 2.

Try your local brick-and-mortar store

This might come as a surprise in 2025, but preorders aren’t only available online. A handful of retailers, including Best Buy and GameStop, opened in-store preorders for the Switch 2 shortly following their online release. Each store has only been allocated a handful of launch units — the GameStop location our own Ash Parrish visited had been allotted 44 bundles and 19 regular Switch 2 consoles — so it can’t hurt to ask the folks at the store nearest you if they’re still accepting preorders. The chances are slim, sure, but who knows? You might get lucky.

Follow us (and others)

As you might expect, we’ll be closely monitoring Switch 2 inventory over the next month or so — or longer if it remains unavailable following its release on June 5th. Bookmark our main deals hub, and if you haven’t already, subscribe to our Verge Deals newsletter! We’ll be sending special alerts as preorders become available; it’s also a great way to stay in the know regarding the latest deals and discounts, all of which come from a Verge staffer.

A number of other social media accounts — including Wario64, IGN, and Matt Swider of The Shortcut — are likely going to be tracking preorder inventory for the foreseeable future as well, if you’re looking for additional publications / users to follow in the run-up to the Switch 2 launch.


Where can I preorder the Switch 2?

Right now, the only confirmed retailers for the Nintendo Switch 2 are Walmart, GameStop, Best Buy, Target, Newegg, and Sam’s Club. We anticipate Amazon opening preorders at some point, but based on previous console launches, the rollout at Amazon is likely to be sporadic and unpredictable. Either way, we’ll update this post accordingly if Amazon and other retailers begin offering preorders.

My Nintendo Store

Unsurprisingly, one of the few confirmed retailers is the My Nintendo Store, which comes with a string of eligibility requirements — one of which requires you to register your interest in advance. To do so, you’ll need to sign in with your Nintendo account and select the console configuration you prefer, along with any desired accessories. Then, you’ll receive an invitation email when it’s time to buy it, assuming you’ve satisfied several other conditions.

Currently, the reservation process is limited to Nintendo account holders in the US and Canada who are at least 18 years of age. Invitations will be valid for 72 hours and will be “prioritized on a first-come, first-served basis,” according to Nintendo; you’ll also need to have purchased a Nintendo Switch Online membership for a minimum of 12 months and have logged 50 hours of gameplay on the original Switch as of April 2nd, 2025, to be eligible. What’s more, you must have opted in to share gameplay data with Nintendo (you can see if you’ve done so in the privacy section when logged into your account).

Console and accessory purchases will be limited to one per eligible account …

Once invitations have been sent to account holders who have met these criteria, Nintendo says it will send invitations to “remaining eligible registrants” on a first-come, first-served basis. The invitations will be nontransferable and sent to the email address you provided while registering your interest with Nintendo. Console and accessory purchases will be limited to one per eligible account, at least during the initial invitation period, which will begin with the first batch of invitations on May 8th.

Additional invitations will follow periodically, though Nintendo hasn’t specified details beyond that. However, in a recent update to its site, Nintendo specified that, due to “the very high demand” for the console, “delivery by June 5 is not guaranteed” and that “your invitation email may arrive after the Nintendo Switch 2 launch.”

Walmart

Walmart is no longer accepting preorders for the standalone Switch 2 ($449) or the Mario Kart World bundle ($499), though you can still preorder games like Donkey Kong Bananza ($69) and accessories like the Switch 2 Carrying Case & Screen Protector ($39.88). That being said, Walmart’s website still indicates that, if you manage to preorder a console before 8AM ET on June 4th, you should receive it before 9AM ET on June 5th.

GameStop

GameStop currently isn’t accepting preorders for the standalone console or the Mario Kart World bundle. If you’re looking to bring the cost down in the future, though, it offers up to $175 off a Switch 2 when you trade in a Switch OLED, or up to $125 off when you trade in a regular Switch. In both instances, you’ll need everything that came with your console — specifically the Switch, its dock, two working Joy-Con controllers (with wrist straps), an HDMI cable, and a power cord. GameStop also confirmed to Gizmodo that the exact valuation will depend on the condition of your console, including whether your Joy-Cons are experiencing the dreaded stick drift.

Best Buy

Best Buy isn’t accepting online preorders for the standalone console or the Mario Kart World bundle right now, but if you do manage to reserve a console through Best Buy, the retailer has announced that most stores in the US will open at 12AM ET, 11PM CT, 10PM MT, and 9PM PT on June 5th for preorder pickup.

Additionally, if you’re a My Best Buy Plus or Total member, you can currently score $20 in credit for every $150 you spend (up to $100) on Nintendo games and gear (excluding all Switch and Switch 2 hardware). That privilege will run you at least $49.99 a year, though both membership tiers also grant you access to a number of exclusive perks, including limited-time discounts and free two-day shipping.

Target

Target has sold out of its initial preorder stock for both the standalone Switch 2 and the Mario Kart World bundle, along with many accessories. Some games, including the Switch 2 Edition of The Legend of Zelda: Breath of the Wild ($69.99), are still available.

Newegg and Sam’s Club

As far as we know, neither Newegg nor Sam’s Club opened preorders on April 24th. However, Newegg has published a landing page for both the standalone console and the Mario Kart World bundle, indicating it will have Switch 2 stock at some point. The same applies to Sam’s Club, which currently has a retail listing for the bundle. You’ll need a Club membership ($50 a year) to take advantage of the latter; however, given Sam’s Club requires you to sign up for a premium subscription to shop, you might have better luck when preorders do open.

Update, April 26th: Updated to include the latest information on Switch 2 preorders, along with several additional tips for securing Nintendo’s newest console at launch.

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Digital photo frame company Nixplay cut its free cloud storage to almost nothing

One of the most frustrating realities about modern technology products is that while so many of them can get exciting new features via the internet, they can lose them just as easily. That happened to owners of Nixplay smart digital photo frames this week when they were hit with a previously announced update the company said would “remove premium features and reduce limits,” including dropping cloud photo and video storage to just 500MB.

Nixplay has offered free cloud storage for a long time — here’s a 2016 PCMag review that mentions an 8-inch frame that came with 10GB of space for no extra charge. In addition to losing higher storage limits, the company has also nixed the previously free ability to sync a single Google Photos album. The company’s announcement said that those whose existing free accounts already exceed the new 500MB limit would see some content “restricted from sharing or viewing on a frame without editing your content or upgrading your subscription.”

People on the Nixplay subreddit aren’t happy about the change, with posts complaining about the changes affecting existing customers rather than only new ones or calling it a scam. One user’s begrudging post says they’ll subscribe, but that they’re only doing so because they’ve accrued “a few thousand photos in the cloud” and don’t want to teach their partner, who hates computers, how to use a new app.

Nixplay’s paid subscriptions cost either $19.99 a year for 100GB of photo storage (Nixplay Lite) or $29.99 per year for unlimited photo storage (Nixplay Plus). Both tiers also include the ability to sync with Google Photos, although it’s not clear if that feature works the same as it did before, given a recent change Google made that broke how many digital frames sync with its photos service.

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How to use Visual Intelligence on the iPhone

One of the Apple Intelligence features that hasn't been delayed is Visual Intelligence, which uses your iPhone's camera to identify and answer questions on whatever's around you in the world.

It lets you snap a pizza restaurant storefront and find out its opening hours, for example, or point your camera at a plant and find out what it's called and how to care for it. If you've used Google Lens, you'll get the idea.

This isn't available to everyone, though. You have to be using iOS 18.2 on the iPhone 16, iPhone 16 Plus, iPhone 16 Pro, or iPhone 16 Pro Max; iOS 18.3 on the iPhone 16E; or iOS 18.4 on the iPhone 15 Pro and iPhone 15 Pro Max. You'll also need to have Apple Intelligence turned on, via Apple Intelligence & Siri in Settings.

How to launch Visual Intelligence

If you have an iPhone 16 with a Camera Control button on the right-hand side, you can tap and hold this button to bring up the camera and Visual Intelligence.

If you've got an iPhone 16E, iPhone 15 Pro, or iPhone 15 Pro Max, you've got a few different options to choose from:

  • You can customize the Action Button to launch Visual Intelligence: Go to Settings, tap Action Button, then swipe left or right to find Vis …

Read the full story at The Verge.

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Is Google’s smart tag network any good yet?

The Chipolo Pop, Pebblebee Clip, and Moto Tag are the three main trackers using Google’s network.

When Google launched its long-awaited Find My Device network in April 2024, it arrived to… well, what's the opposite of "fanfare"? A slow network rollout and damning reviews dampened enthusiasm for what was supposed to be a wave of Android-powered rivals to Apple's AirTag. But a year's a long time in tech, and Google has been promising improvements almost since Find My Device was first switched on. I wanted to know: have things gotten any better?

To find out, I set about testing the latest trackers from the three main companies that make compatible models: Pebblebee, Chipolo, and Motorola. For now Google doesn't make its own Pixel or Nest-branded tracker, and Samsung's SmartTags use its own SmartThings Find network, not Google's. In the name of science, I also got hold of an Apple AirTag and a Tile tracker to serve as reference points for Google's chief competitors.

I found a network that's clearly improved in the year since launch, one that in good conditions - a busy city, a tracker that's not moving - is every bit as good as Apple's and Tile's. It's when tracking gets trickier, in rural settings or with moving tags, that a gap between Google and the competition still opens up …

Read the full story at The Verge.

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Google is paying Samsung an ‘enormous sum’ to preinstall Gemini

Google gavel.

Testimony this week from Google’s antitrust trial shows that Google gives Samsung an “enormous sum of money” each month to preinstall the Gemini AI app on Samsung devices, reports Bloomberg. Now that Judge Amit Mehta has ruled Google’s search engine is an illegal monopoly, its lawyers are sparring with the DOJ over how severe a potential penalty should be.

Peter Fitzgerald, Google’s vice president of platforms and device partnerships, testified on Monday that Google’s payments to Samsung started in January. That’s after Google was found to have violated antitrust law, partially due to similar arrangements with Apple, Samsung, and other companies for search. When Samsung launched the Galaxy S25 series in January, it also added Gemini as the default AI assistant when long-pressing the power button, with its own Bixby assistant taking a back seat.

The Information reports that today Fitzgerald testified that other companies had pitched Samsung on deals to preinstall their AI assistant apps, including Perplexity and Microsoft. But a DOJ lawyer pointed out that Google’s letters attempting to amend its deal with phone makers, which the company presented at the hearing, were only sent last week, just ahead of the trial. Also, internal slides presented today apparently showed that Google “was considering more restrictive  distribution agreements that would have required partners to preinstall Gemini alongside Search and Chrome,” The Information writes.

According to Bloomberg, Fitzgerald said the Gemini deal is a two-year agreement that, along with fixed monthly payments, sees Google giving Samsung a percentage of its subscription revenue for the Gemini app. Department of Justice (DOJ) lawyer David Dahlquist called the fixed monthly payment an “enormous sum,” Bloomberg says. Exactly how enormous isn’t known.

If the DOJ has its way, the results of these hearings could mean Google is forbidden from striking default placement deals in the future, would sell Chrome, and would be forced to license the vast majority of the data that powers Google Search. Google has argued that it should only have to give up the default placement deals.

Correction April 26th: This story previously said Samsung receives a percentage of ads revenue from the Gemini app, as originally reported by Bloomberg. We’ve updated the story to reflect that Google shares Gemini subscription revenue instead.

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Kuxiu’s ‘world first’ solid-state power bank costs more but lasts much longer

The Kuxiu power bank attached to a larger iPhone 15 Pro sits on an outdoor wooden shelf, leaning against a flower vase filled with sand, with the ocean, sky, and beach in the background.
The Kuxiu S2 magnetically attached to the MagSafe-compatible case on my iPhone 15 Pro.

Solid-state batteries are the future. They're more powerful, compact, safe, and sustainable than Lithium-ion alternatives, but true all-solid state batteries can't be mass-produced cost-effectively. That's why Kuxiu has gone semi-solid state for what it calls the "world's safest" power bank, while calling dibs on it being a world first.

Kuxiu's $79.99 S2 Qi2 5000mAh MagSafe Solid-State Power Bank supports Qi2 for 15W wireless charging. And with a 5,000mAh at 3.8V (19Wh) capacity, it holds enough energy to charge the smaller iPhone models from zero to full about once. And despite using the truncated "solid state" in the S2 name and product page, the company confirmed to me that it's built around a semi-solid state battery and that distinction matters.

I've been carrying the Kuxiu S2 for the past few weeks. While I didn't hammer, pierce, or tear the battery apart or expose it to fire like Kuxiu did, I can at least confirm that it otherwise works as expected.

"Solid state" ambiguity

It's not just you, the battery industry itself can't seem to agree on what qualifies as a solid-state battery. There's all-solid state, semi-solid state, and quasi-solid state, to name just a few …

Read the full story at The Verge.

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These are the hardest companies to interview for, according to Glassdoor

stressed woman
The toughest job interviews usually have multiple rounds.

Natee Meepian/Getty Images

  • Tech giants are known for their challenging interviews.
  • Google, Meta, and Nvidia top the list of rigorous interviews with multiple rounds and assessments.
  • But tough questions show up across industries, according to employee reports on Glassdoor.

It's tough to break into high-paying companies.

Google is notorious for having a demanding interview process. Aside from putting job candidates through assessments, preliminary phone calls, and asking them to complete projects, the company also screens candidates through multiple rounds of interviews.

Typical interview questions range from open-ended behavioral ones like "tell me about a time that you went against the status quo" or "what does being 'Googley' mean to you?" to more technical ones.

At Nvidia, the chipmaking darling of the AI boom, candidates must also pass through rigorous rounds of assessments and interviews. "How would you describe __ technology to a non-technical person?" was a question a candidate interviewing for a job as a senior solutions architect shared on the career site Glassdoor last month. The candidate noted that they didn't receive an offer.

Tech giants top Glassdoor's list of the hardest companies to interview with. But tough questions show up across industries — from luxury carmakers like Rolls-Royce, where a candidate said they were asked to define "a single crystal," to Bacardi, where a market manager who cited a difficult interview, and no offer, recalled being asked, "If you were a cocktail what would you be and why?"

The digital PR agency Reboot Online analyzed Glassdoor data to determine which companies have the most challenging job interviews. They focused on "reputable companies" listed in the top 100 of Forbes' World's Best Employers list and examined 313,000 employee reviews on Glassdoor. For each company, they looked at the average interview difficulty rating as reported on Glassdoor.

Here's a list of the top 90 companies that put candidates through the ringer for a job, according to self-reported reviews on Glassdoor.

Read the original article on Business Insider

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Facebook's new downvote button is just a test

Facebook test for downvoting comments
Facebook's test for downvoting comments.

Meta

  • Facebook is testing a downvote feature for comment sections. It's designed to cut down on spam.
  • It would allow you to downvote comments that aren't "useful."
  • Facebook has tested a dislike or downvote button before, but it never stuck. Will this be different?

Mark Zuckerberg has vowed to make Facebook great again, and Meta announced a tiny new feature that might be a step toward that goal.

As part of a series of features and policies aiming to cut down on spammy content, Facebook is testing a "downvote" button for comment sections. This would allow people to anonymously downvote comments that they deem less "useful."

This wouldn't be the first time something like this has come up. For nearly as long as the "like" button has existed (since 2009), the masses have yearned for a "dislike" button. Meta has toyed around with testing a feature like this, but ultimately has never done it.

Back in 2016, Facebook added the extra "reaction" emojis (smiling, laughing, hugging, loving). Geoff Teehan, a product design director at Facebook at the time, wrote a Medium post in 2016: "About a year ago, Mark [Zuckerberg] brought together a team of people to start thinking seriously about how to make the Like button more expressive."

Teehan explained why they went with additional reactions instead of just a "thumbs down" emoji:

We first needed to consider how many different reactions we should include. This might seem like a pretty straightforward task: Just slap a thumbs down next to the Like button and ship it. It's not nearly that simple though.

People need a much higher degree of sophistication and richness in what choices we provide for their communications. Binary 'like' and 'dislike' doesn't properly reflect how we react to the vast array of things we encounter in our real lives.

In 2017, Facebook also tested out a "thumbs down" reaction button for Messenger. This would've been similar to the Apple iMessage reactions that launched in the fall of 2016 and included a thumbs-down emoji.

Instagram has also considered something like this. In February of this year, Instagram head Adam Mosseri posted about a test of downvoting Instagram comments:

But will people understand what the downvote arrow actually means? Will they use it on comments that are extraneous and actually not "useful," or will they use it to try to crush comments they don't agree with or don't like?

I asked Meta about this, and a spokesperson told me that, unlike past tests of a dislike or thumbs-down button, this test will explicitly tell users that it's about being useful —a little text bubble below the button will say, "Let us know which comments aren't useful."

The test is still just a test. It might not actually end up being rolled out. Personally, I think that less-useful comments are less of a burning issue than some of the other AI-slop stuff on Facebook. (Facebook is working on combating some of that, too.) But hey, that's just my questionably useful comment.

Read the original article on Business Insider

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Tech billionaires courted Trump ahead of his return to office. Here's how their relationships have changed since.

Tech company CEOs at Trump's inauguration day.
Many tech company CEOs attended Trump's inauguration, from Mark Zuckerberg to Jeff Bezos.

SHAWN THEW/via REUTERS

  • Many tech leaders tried to get close to Trump after the election, donating to his inaugural fund.
  • One expert told BI that, since then, it's been a "rocky road" for Silicon Valley leaders and Trump.
  • Here's where some of tech's big names — and businesses — stand with the president a few months in.

Some of the biggest tech leaders tried to get in President Donald Trump's good graces before he took office for a second time, meeting with him at his Mar-a-Lago resort and snagging prime spots at Trump's inauguration.

A few months into his presidency, many of those tech leaders are now dealing with tariffs and other disruptive policies, like immigration restrictions and funding cuts, that could impact their bottom lines.

At the time of writing, Trump had exempted many electronics from the harshest levies on China and instead said they would be moved to a different tariff "bucket" in the future. Yet other tariffs have caused US CEOs to pause spending and hiring, and they could make it more expensive to build AI data centers.

The stocks of all publicly listed companies included here have dropped since the inauguration, as has the benchmark Standard & Poor's 500 index and the tech-heavy Nasdaq Composite.

Darrell West, a senior fellow in the Center for Technology Innovation at the nonpartisan Brookings Institution, said some of the tech leaders have "probably been disappointed."

"The tech leaders had a buddy-buddy relationship with Trump early in the administration, but since then, it has been a rocky road," he said. Moving forward, he anticipates that tech leaders will still try to remain close to Trump, even if it doesn't guarantee returns.

"The fact that he meets with CEOs does not mean that he follows the advice they give him," he said.

Here's where some of the biggest tech leaders — and their companies — stand with the president now.

Representatives for Meta, Nvidia, and Amazon declined to comment to Business Insider. Representatives for the White House and other companies did not respond to a request for comment from BI.

Elon Musk: Tesla, SpaceX, xAI, X, Boring Company, Neuralink
Elon Musk.
Elon Musk has remained close to Trump but announced that he'll be stepping back from DOGE.

Andrew Harnik/Getty Image

Elon Musk spent at least $277 million backing Trump and Republicans during the election, has influenced policy and personnel decisions, and is the face of the White House DOGE Office — for now.

The world's richest man has remained close to the president in the months since, but his involvement in Washington seems to be waning. Americans are souring on his political involvement, according to public opinion polls, and he has been viewed by some as a political liability. During a Tesla earnings call in April, Musk announced that he would be stepping back from DOGE and devoting more time to Tesla.

Tesla has suffered since Trump took office due to a widespread protest movement and plummeting sales. Musk has publicly criticized Trump's tariffs but said on the earnings call that Tesla is generally "the least affected car company" when it comes to levies. SpaceX could also benefit from new government contracts.

Other than Tesla, Musk's companies are privately held.

Mark Zuckerberg: Meta
Mark Zuckerberg
The FTC is suing Mark Zuckerberg's Meta in a landmark anti-trust case.

Chris Unger/Zuffa LLC via Getty Images

Mark Zuckerberg and Trump have a tumultuous history, but the Facebook founder has recently tried to patch things up. The Meta CEO called Trump a "badass" before the election and ended fact-checking on Meta platforms. The company donated $1 million to the inaugural committee.

Court proceedings recently began in the Federal Trade Commission's blockbuster trial against Meta. The government is trying to force Meta to sell Instagram and WhatsApp, arguing that the company operates as an illegal monopoly. Zuckerberg was the first witness and testified for hours.

Before the trial, Zuckerberg tried to have the suit dismissed. The FTC asked for $30 billion to settle, but Zuckerberg offered only about $1 billion, according to The Wall Street Journal.

Meta could also take a hit from tariffs, since Chinese advertisers buy ads on its platforms. The company could lose $7 billion in ad revenue, the Journal reported.

Sundar Pichai: Alphabet
Sundar Pichai
Sundar Pichai's Google is locked in a legal battle with the Justice Department.

Getty Images

Alphabet CEO Sundar Pichai visited Trump at Mar-a-Lago after the election, and Google donated $1 million to the inauguration fund.

The company hasn't been spared from lawsuits — in April, the Department of Justice kicked off a remedy hearing for Google, where it will decide the company's fate after a previous ruling that it's a monopoly. One proposed solution is separating Chrome, Google's flagship search engine. Google has said it intends to appeal the case, and an executive said in a blog post that the DOJ's proposed solutions are "unnecessary and harmful."

Alphabet, Google's parent company, reported first-quarter earnings on April 24 and exceeded initial revenue expectations despite market volatility.

Jensen Huang: Nvidia
Jensen Huang wearing leather jacket, AI written on background behind him
Nvidia CEO Jensen Huang didn't attend Trump's inauguration but met with the president shortly after.

Patrick T. Fallon / AFP

Unlike many of his counterparts, Nvidia CEO Jensen Huang did not attend Trump's inauguration. He spent the day celebrating Lunar New Year with employees in Asia. He met with Trump shortly after, however, and Nvidia donated $1 million to the inaugural committee.

The chipmaker sources many of its semiconductors abroad, primarily in Taiwan, making the trade environment tricky. Yet in a March interview with CNBC, Huang sounded relatively calm about tariffs, saying that he's "enthusiastic" about building in the US and that "in the near term, the impact of tariffs won't be meaningful."

Morgan Stanley said in April that Nvidia was still its "top pick" in the market.

Tim Cook: Apple
Tim Cook in navy shirt
Apple CEO Tim Cook personally donated $1 million to Trump's inaugural fund.

Beata Zawrzel/NurPhoto via Getty Images

Apple CEO Tim Cook personally donated $1 million to the inaugural committee and attended the event. He also had dinner with Trump at Mar-a-Lago after the election.

Apple is vulnerable to tariffs as the company manufactures many of its products in China. Analysts predicted that the original tariffs could massively drive up iPhone prices; It remains unclear exactly how prices will change in the fluctuating trade environment. The company is ramping up production in India.

Democratic Sen. Elizabeth Warren of Massachusetts sent Cook a letter asking for more information about his reported efforts to get specific tariff exemptions. She wrote that they "raise fresh concerns" about corporations' abilities to "gain special favors."

Jeff Bezos: Amazon
Jeff Bezos.
Amazon founder Jeff Bezos decided not to have the Washington Post endorse a presidential candidate.

AP Photo/John Loche

In addition to his role as the founder and executive chairman of Amazon, Bezos also owns The Washington Post. During the most recent election, he sparked controversy by deciding that the WaPo wouldn't endorse a candidate.

After Trump won, Bezos had dinner with Trump and Musk at Mar-a-Lago. Amazon donated $1 million to the president's inaugural committee, and Bezos and his fiancée attended the inauguration.

Amazon is facing an ongoing antitrust lawsuit from the FTC and tariffs look set to affect it. Some Amazon sellers have had to raise prices, though a representative for the company previously told BI only a "tiny fraction of items in our store" have been impacted.

Shou Zi Chew: TikTok
TikTok CEO Shou Zi Chew testifying at Capitol Hill.
TikTok CEO Shou Zi Chew attended Trump's inauguration.

Chip Somodevilla via Getty Images

TikTok is running up against the clock — Trump has repeatedly paused enforcement of a US ban to try and broker a deal with potential bidders for the company in America.

CEO Shou Zi Chew, the company's CEO, met with Trump in December and attended the inauguration. TikTok spent $50,000 on an inauguration party for Gen Z and influencers that helped spread the president's campaign message. The app's future remains uncertain.

TikTok is owned by ByteDance, a privately owned Chinese company.

Sam Altman: OpenAI
Sam Altman, the co-founder and CEO of OpenAI.
Sam Altman announced that OpenAI is part of Stargate, a $500 billion AI infrastructure investment.

Sean Gallup/Getty Images

OpenAI CEO Sam Altman personally gave $1 million to Trump's inaugural fund and attended the event. He also visited the White House early in Trump's term to announce Stargate, a $500 billion private-sector AI infrastructure investment that spurred a public spat with Musk.

The company gave the White House recommendations for an "AI Action Plan" due to be submitted to Trump in July and advocated for a light regulatory environment.

OpenAI is a privately held company. At the end of March, it announced a new funding round that put its valuation at $300 billion.

Satya Nadella: Microsoft
Satya Nadella, CEO of Microsoft.
Microsoft CEO Satya Nadella didn't attend Trump's inauguration.

Jason Redmond / AFP/ Getty Images

Microsoft CEO Satya Nadella didn't attend Trump's inauguration but did congratulate him online, like many other tech leaders. Microsoft donated $1 million to the inaugural fund.

Read the original article on Business Insider

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A billionaire inventor says he's lived a life of 'failure' — and that people should get used to trial and error

James Dyson.
James Dyson.

Christophe Archambault/AFP via Getty Images

  • Inventor James Dyson has talked about the importance of embracing "failure" in work and life.
  • "I've always said mine is a life of failure," the British billionaire told The Wall Street Journal in an interview.
  • He's created thousands of prototypes over his career and also scrapped plans to enter the EV market.

Inventor James Dyson is famous for his namesake vacuums which use his patented cyclone technology. His net worth is $16.8 billion per Bloomberg's Billionaire Index.

But he says that, "mine is a life of failure."

In a video interview with The Wall Street Journal published Saturday. Dyson — who said he created 5,127 prototypes over five years before launching his bagless vacuum cleaner in 1993 — said that embracing failure was essential to life.

"It's true for writers and filmmakers and all sorts of people. It's a life of failure. It takes a long time before you find the one that works," he said. "You just have to get used to that."

Dyson, 77, said he enjoyed the misfires and struggles he's had across his career, saying that real wisdom comes from experience.

"At school, you're taught to get the answer right the first time," he said. While a clever student may get to the answer quickly, he said, they are at a disadvantage to those who take their time getting to an answer, as they haven't "viscerally experienced failure and overcoming failure."

For Dyson, resilience and adaptability are some of the most important skills someone can learn. "Life is about making things work," he said.

He continued: "That's what you have to do. It's trial and error. When something works, it's less challenging, it's less interesting."

Aside from the many prototypes it took him to invent the first vacuum with his namesake brand, Dyson famously abandoned plans to enter the electric car market in 2019 after spending more than $600 million on developing a vehicle that he came to realize was not commercially viable.

"The route to success is never linear. This is not the first project which has changed direction and it will not be the last," he wrote in a letter announcing the decision.

He said of his scrapped EV vehicle, "I could see that it was just too risky."

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Kanye West joined Twitch. He didn’t last 10 minutes before getting banned

  • Ye, the rapper formerly known as Kanye West, created his own Twitch account early Friday. "Yeezy_Stream" was taken down just seven minutes after going live after the rapper almost immediately launched into a tirade against Jewish and LGBTQ+ people.

Despite regularly appearing in streams with, and alongside, famous Twitch streamers like Kai Cenat, Adin Ross, and Amouranth, it looks like Ye's own Twitch career will be short-lived. After creating his own Twitch account on Friday, the rapper formerly known as Kanye West got banned by the platform for sharing hateful rhetoric.

According to The Daily Beast, Ye almost immediately launched into a tirade about Jewish people and the LGBTQ+ community during his inaugural Twitch stream, using slurs and throwing up a Nazi salute while saying “Heil Hitler.”

Ye also notably claimed Elon Musk gave him “free passes” to post his unfiltered thoughts, including a series of disparaging posts about his ex-wife Kim Kardashian, on X.

In just about seven minutes, Ye’s stream was replaced by a message from Twitch that said, “This channel is temporarily unavailable due to a violation of Twitch’s Community Guidelines or Terms of Service.”

According to Dexterto, Ye accumulated about 3,000 followers and over 1,000 viewers during his minutes-long stream.

Twitch did not immediately respond to Fortune's request for comment.

It's unclear how long the ban will last, but Ye has a history of getting banned from social networks for his speech and rhetoric. Ye, who is worth roughly $2.7 billion as of 2025 thanks to his long successful career in music, was banned from Twitter (now X) in October 2022 for saying he would go "death con 3 on Jewish people." He was also suspended just two months later for tweeting an image that combined the Star of David with a swastika. In a recent sitdown with DJ Akademiks this month, Ye showed up to the interview wearing an all-black KKK-inspired hood and outfit.

This story was originally featured on Fortune.com

© MEGA—GC Images

Kanye West aka Ye is seen on October 28, 2022 in Los Angeles, California.
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Looming tariffs are making it extra hard to be a tech geek

If I knew how much I’d end up loving my Logitech mice, I would’ve taken better care of them from the start. The MX Master 3S and Lift are my favorite mice for productivity, but their rubber coating can get grimy quickly. My white MX Master 3S looks especially shameful atop my desk, so I’ve been considering purchasing a replacement for a while.

Overturning my plans, though, Logitech recently raised prices across 51 percent of its portfolio, as detailed by YouTube channel Cameron Doughterty Tech. The firm has raised prices by as much as 25 percent.

The MX Master 3S I just mentioned is now $120, which is $20 more than before. That 20 percent increase makes it even harder to justify a new mouse, which I already considered a luxury purchase.

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Netflix introduces a new kind of subtitles for the non-hearing impaired

Multiple studies and investigations have found that about half of American households watch TV and movies with subtitles on, but only a relatively small portion of those include someone with a hearing disability. That's because of the trouble many people have understanding dialogue in modern viewing situations, and Netflix has now introduced a subtitles option to help.

The closed captioning we've all been using for years includes not only the words the people on-screen are saying, but additional information needed by the hard of hearing, including character names, music cues ("dramatic music intensifies") and sound effects ("loud explosion").

For those who just wanted to make sure they didn't miss a word here and there, the frequent descriptions of sound effects and music could be distracting. This new format omits those extras, just including the spoken words and nothing else—even in the same language as the spoken dialogue.

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Google announces 1st and 2nd gen Nest Thermostats will lose support in October 2025

Google's oldest smart thermostats have an expiration date. The company has announced that the first and second generation Nest Learning Thermostats will lose support in October 2025, disabling most of the connected features. Google is offering some compensation for anyone still using these devices, but there's no Google upgrade for European users. Google is also discontinuing its only European model, and it's not planning to release another.

Both affected North American thermostats predate Google's ownership of the company, which it acquired in 2014. Nest released the original Learning Thermostat to almost universal praise in 2011, with the sequel arriving a year later. Google's second-gen Euro unit launched in 2014. Since launch, all these devices have been getting regular software updates and have migrated across multiple app redesigns. However, all good things must come to an end.

As Google points out, these products have had a long life, and they're not being rendered totally inoperable. Come October 25, 2025, these devices will no longer receive software updates or connect to Google's cloud services. That means you won't be able to control them from the Google Home app or via Assistant (or more likely Gemini by that point). The devices will still work as a regular dumb thermostat to control temperature, and scheduling will remain accessible from the thermostat's screen.

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