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The Ultimate Guide to WordPress Privacy Compliance

6 August 2025 at 10:00

I’ll be honest: there was a time when privacy compliance felt overwhelming.

Between GDPR, CCPA, VCDPA, and other regulations, it seemed like I needed a law degree just to run a simple WordPress site.

But after spending a lot of time helping website owners figure this out, I’ve learned that compliance doesn’t have to be complicated. In most cases, just a few simple changes can protect your website and show visitors that you take their privacy seriously.

That’s why I created this ultimate guide to WordPress privacy compliance. I’ve researched dozens of laws, tested different tools, and seen firsthand what works (and what causes problems) across different WordPress websites.

The Ultimate Guide to WordPress Privacy Compliance

⚠️ We are not lawyers, and nothing on this website should be considered legal advice.

Why Does Privacy Compliance Matter for Your WordPress Website?

Online privacy laws are designed to give people more control over how websites, businesses, and online stores collect and use their personal information.

“Personal information” can mean more than you think. It includes names and email addresses—but also things like browsing history, preferences, location, and even biometric data.

That’s why most WordPress websites are affected by privacy laws, even if they only collect basic data like form submissions or cookies.

Following these laws is important for two reasons:

  • Avoiding legal trouble: Some laws, like the Virginia Consumer Data Protection Act (VCDPA), can issue fines of up to $7,500 per violation. Other laws impose even higher penalties, sometimes reaching millions.
  • Building trust with your audience: When visitors see that you respect their privacy, they’re more likely to engage with your site, join your email list, and make purchases.

In other words: privacy compliance isn’t just a legal requirement. It’s a smart move for long-term success.

In this guide, I’ll walk you through 12 key tips for WordPress privacy compliance. After that, I’ll break down the most important privacy laws that might affect your site.

Keep reading for the ultimate checklist to comply with international data privacy laws.

12 Tips for Achieving WordPress Privacy Compliance

No single guide can guarantee full compliance with every privacy law. But these tips will give you a strong foundation. You can think of this section as your privacy checklist for WordPress.

After reading through these best practices, I recommend scrolling down to the legal section to see which laws may apply to your site.

1. Perform a Data Audit

Before you can follow any privacy law, you need to know what personal data your website collects and how it’s used.

Start by reviewing all the tools and plugins on your site that interact with visitors. These often include:

Once you’ve identified those tools, take a closer look at what they do.

For each one, ask yourself:

  • What data does this tool collect?
  • Why do I need this data?
  • Where is the data stored?
  • How long is it kept?
  • Is it shared with anyone else?

Be sure to document your answers. This record helps you stay organized and gives you a way to prove your compliance if you’re ever audited or asked by one of your users.

2. Collect Less Data

One of the easiest ways to improve privacy on your WordPress site is to collect less data in the first place.

Most privacy laws require you to collect only personal data that’s relevant and necessary for a specific task. This principle is known as data minimization.

Take a look at the forms, plugins, and tools you use. For each one, you should ask yourself:

  • What personal information am I asking for?
  • Do I truly need this data?
  • Could I achieve the same result with fewer form fields or information?

If the answer is “no” or “not sure,” it’s a good idea to stop collecting that data.

This approach not only reduces your legal risk. It also makes your site feel safer and more respectful to visitors, which can improve trust and conversions.

3. Create a Privacy Policy

A privacy policy tells visitors what data your website collects, how it’s used, and whether it’s shared with anyone.

WPBeginner's privacy policy

Most privacy laws require you to have a policy like this. It helps users understand how their personal data is handled, which many laws refer to as the “Right to Know.”

Thankfully, WordPress has a built-in tool to help you create a privacy policy. To access this tool, simply go to Settings » Privacy in the WordPress dashboard. 

Generating a privacy policy using the built-in WordPress tools

Want more detailed instructions? We also have a complete, step-by-step guide on how to add a privacy policy in WordPress.

4. Add a Cookie Popup

Some privacy laws require you to get consent before placing cookies on a visitor’s device. This includes laws like the GDPR.

A cookie popup makes this easy. It gives visitors a clear message about the types of cookies your site uses, what data is being collected, and why. It should also give them a simple way to opt out.

And this is easy to set up with a privacy compliance plugin like WPConsent.

For example, we use WPConsent to display cookie banners and manage user choices on WPBeginner.

An example of a cookie consent and privacy banner, created using WPConsent

💡 Curious about how we use WPConsent across WPBeginner and many of our partner sites? Our in-depth WPConsent review has more information. 

For step-by-step instructions, check out our full guide on how to add a cookie popup in WordPress.

5. Write a Separate Cookie Policy 

A cookie popup is important, but it’s also a good idea to create a dedicated cookie policy page. This gives visitors a place to learn more about how cookies work on your site.

Your cookie policy should include:

  • The types of cookies your site uses (such as essential, analytics, or marketing)
  • What each cookie does
  • What personal data it collects (like IP addresses or browsing history)

To build trust, try to keep your cookie policy easy to understand. This means you should avoid technical terms or legal words that are hard to follow. 

Luckily, a tool like WPConsent can create this policy for you. After installing and activating the plugin, go to WPConsent » Settings

How to automatically generate a comprehensive cookie policy, using the WPConsent plugin

In the plugin’s settings, choose the page where you want to display the cookie policy, and add the shortcode provided by the plugin.

WPConsent will then add this policy to your chosen page. 

An example of a detailed cookie policy, generated automatically using WPConsent

If you’re using WPConsent to display a cookie popup, then visitors can now access this policy directly by clicking on the dropdown.

This will reveal a link that takes them straight to your policy page.

How to make sure that visitors, users, and customers can reach you cookie policy easily
6. Block Third-Party Scripts

Many privacy laws also apply to third-party tools like analytics, advertising pixels, and social media trackers. If you use services such as Google Analytics or Facebook Pixel, then you’re responsible for how those tools collect data.

That means you should only allow scripts from these tools to run after the user gives permission.

The good news is that WPConsent includes a built-in script blocker that helps with this. It can detect common tracking tools and stop them from loading until the visitor agrees.

Once consent is given, the script runs automatically without needing to reload the page.

This is one of the easiest ways to improve compliance with laws like the GDPR and CCPA.

7. Track and Log Visitor Consent

There’s always a chance your data handling could be questioned, especially if you’re ever audited or someone asks about their rights.

That’s why it’s a good idea to keep a clear record of user consent. It helps show that your site takes privacy seriously.

The good news is, WPConsent creates this log for you automatically.

You can check it any time by going to WPConsent » Consent Logs in your WordPress dashboard.

How to view a detailed user content log in your WordPress dashboard

If someone asks for proof, just head to the ‘Export’ tab, choose a date range, and download the log as a CSV file.

You can now share it directly with the user. Additionally, having this kind of record can give you peace of mind and help protect your business if questions ever come up.

How to export the consent log from your WordPress website
8. Provide an Easy Opt-Out for Data Sales

Some privacy laws, including the CCPA and VCDPA, require you to give users a way to opt out of having their personal data sold or shared with third-party tools.

It’s also important to know that under laws like the CCPA, ‘selling’ can also mean sharing personal data with third-party advertising or analytics partners in exchange for their services, not just for money.

The easiest way to allow users to opt out in WordPress is by adding a clear, dedicated opt-out page.

An example of a privacy-focused, opt-out form

WPConsent includes a Do Not Track add-on that makes this simple.

It enables you to generate a form where users can submit their opt-out request.

How to easily create a Do Not Track page in WordPress

Once the page is live, visitors can use the form to stop their data from being sold or shared, all without needing to contact you directly.

This creates a smoother experience for your audience and helps you stay compliant with important data laws.

How to create a Do Not Sell My Info page in WordPress, using WPConsent

For full setup instructions, see our step-by-step guide on how to create a Do Not Sell My Info page in WordPress.

9. Export and Erase Personal Data in WordPress

Privacy laws like the GDPR give users the right to access their personal data, and the right to ask for that data to be deleted.

One of the easiest ways to support these rights is by adding data request and deletion forms to your WordPress site.

This is where WPForms comes in. It’s a user-friendly form builder that lets you create all kinds of forms using a simple drag-and-drop editor.

WPForms even has a ready-made Right to Erasure Request Form template.

WPForms' data deletion request template

What if visitors want to see their data instead? WPForms also has a Data Request template.

These templates are a fantastic starting point for accepting data erasure and data access requests on your site.

A ready-made data request template, provided by WPForms

⭐ Here at WPBeginner, we don’t just recommend WPForms. We also built all our own forms with it! From contact pages to surveys, WPForms is our trusted, daily-tested solution. 

Want to see why it’s our go-to? Just see our detailed WPForms review.

For a step-by-step guide to getting started with WPForms, check out our post on how to create a contact form in WordPress

After adding these forms to your site, WPForms will automatically log and display all submissions in your WordPress dashboard. This makes it easy to see new requests as they come in.

You can then act on these requests using WordPress’ built-in Export Personal Data and Erase Personal Data tools.

How to export or delete user data using the built-in WordPress tools

For step-by-step instructions on how to use these powerful tools, see our detailed guide on how to export and erase personal data in WordPress.

10. Create Compliant Forms

Contact forms, quote forms, and surveys often collect personal information. That means that they also need to comply with privacy laws.

If you’re using WPForms, there’s a built-in GDPR Agreement field that helps you with this. You can add it to any form and get a user’s explicit consent to store their personal information before collecting it.

Adding a privacy and compliance checkbox to your WordPress forms

Simply drag this field into any form using the visual builder.

It will add a checkbox and consent message so that visitors can agree to how their data will be used.

How to create a GDPR compliant form using WPForms

Apart from the GDPR, this field helps you stay compliant with other laws that require clear consent before collecting or storing personal data.

Want a complete walkthrough? Just see our guide on how to create GDPR compliant forms in WordPress

11. Use Data Privacy Compliance Plugins

If you’ve been following along with this guide so far, then you already have a solid foundation for privacy compliance. But the tools you install on your website matter too.

The WordPress plugins you choose can either make compliance harder or give you built-in features that simplify the process.

Let’s look at one common example.

Tracking your visitors with analytics helps you improve your site and understand how people interact with your content. This might include tracking page views, link clicks, purchases, or time spent on each page.

But depending on your setup, analytics tools can also collect personal data—like IP addresses, geographic location, and behavioral profiles. That’s where things get tricky.

At WPBeginner, we use MonsterInsights to handle this responsibly. It includes settings to anonymize user data or disable user tracking when consent hasn’t been given.

These options help reduce your legal risk while still giving you the insights you need to grow your site.

Of course, analytics are just one part of the puzzle. Plugins like WPConsent and WPForms also help you manage cookie banners, collect data responsibly, and process requests like opt-outs and deletions.

You’ll find more options in our expert roundup of the best WordPress GDPR plugins.

12. Add a Comment Privacy Opt-in Checkbox

When someone leaves a comment on your WordPress site, they usually need to enter their name, email address, and possibly a website URL. That’s personal data, so it’s covered by privacy laws.

WordPress includes a privacy checkbox for comments by default. This gives users a chance to agree to the storage of their information before submitting a comment.

An example of a GDPR compliant WordPress comment form

However, some themes use a custom comment form that might not include this checkbox by default.

If you don’t see the checkbox on your site, then it’s a good idea to add it manually. You can use a plugin like Thrive Comments or add some custom code to your website.

For step-by-step instructions, check out our guide on how to add a GDPR comment privacy opt-in checkbox.

Key Regulations Impacting WordPress Sites

WordPress privacy compliance often depends on which laws apply to your website, and that’s not always easy to figure out.

Some laws apply to specific locations. Others apply only if you collect a certain amount of data or meet a business-size threshold.

In this section, I’ll walk you through the most common privacy laws that affect WordPress site owners.

You don’t need to become a legal expert, but it’s helpful to know which rules you may need to consider so that you can take the right steps.

The General Data Protection Regulation (GDPR)

The General Data Protection Regulation (GDPR) is a European Union (EU) law designed to give EU citizens more control over their personal data.

Simply put, you must get explicit, specific, and clear permission before collecting personal data from anyone living in the European Union.

You must also clearly tell EU residents where, why, and how you’ll process and store their data.

Under the GDPR, individuals also have the right to download their personal data and the “right to be forgotten.” This means they can ask you to delete their data at any time. 

For more information, our ultimate guide to WordPress and GDPR compliance is a must-read resource.

California Consumer Privacy Act (CCPA)

The CCPA is a privacy law that gives California residents more control over their personal information. It allows them to see what data is collected, how it’s used, and who it’s shared with.

This law applies to for-profit businesses that meet at least one of these criteria:

  • Have annual gross revenue over $25 million.
  • Buy, sell, or share personal data from 100,000 or more California residents per year.
  • Make at least 50% of their revenue from selling or sharing personal data.

It doesn’t matter where your business is located. If your WordPress site serves people in California and meets one of these thresholds, then the CCPA may apply.

The law also requires you to provide an opt-out for data sharing and to respond to requests to view or delete personal information.

You can learn more in our ultimate guide to CCPA compliance for WordPress.

The Personal Data Protection Law (PDPL) – Saudi Arabia

Personal Data Protection Law (PDPL) is a privacy law that sets clear rules for how businesses can collect, use, and store the personal data of Saudi residents.

Ignoring the PDPL carries substantial risks. Fines can reach up to SAR 5 million (about $1.3 million USD) per violation, and this amount can double for repeat offenses. 

If any of your customers or users live in Saudi Arabia, then you should check out our beginner’s guide to PDPL compliance. It shows you how to navigate this important law and avoid those steep fines.

The Utah Consumer Privacy Act (UCPA)

The Utah Consumer Privacy Act (UCPA) is designed to protect the personal information of Utah residents. 

Like some other privacy regulations, the UCPA’s reach extends beyond Utah’s borders. If your site targets users in Utah—for example, through marketing or services—then the law might apply, even if you’re located elsewhere.

However, don’t worry if you’re a smaller blog or website. Just like the CCPA, the UCPA is mainly aimed at larger businesses.

First, your business needs to operate in Utah or offer products or services targeting Utah residents. Next, your business must have an annual revenue of $25 million or more.

You’ll also need to meet at least one of these data thresholds: 

  • Control or process the personal data of 100,000 or more Utah consumers annually.
  • Get over 50% of your gross revenue from selling personal data and control or process data from 25,000 or more Utah consumers.

For more information, I recommend checking out our ultimate beginner’s guide to UCPA compliance in WordPress.

The Virginia Consumer Data Protection Act (VCDPA)

The Virginia Consumer Data Protection Act (VCDPA) is a state-level privacy law. 

However, the VCDPA doesn’t apply to every single website. It’s another law that mainly targets big businesses.

In fact, you typically only need to comply with the VCDPA if your business meets one of these conditions: 

  • You control or process the personal data of 100,000 or more Virginia consumers in a year.
  • You control or process the personal data of at least 25,000 Virginia consumers and get more than 50% of your total income from selling personal data.

Our beginner’s guide to VCDPA compliance covers a lot of different tips on how you can comply with this law.

WordPress Privacy Compliance: Frequently Asked Questions

I know this is a lot to take in, especially if you’re just getting started with WordPress privacy compliance. So before we wrap up, I want to quickly answer some of the most common questions I hear from beginners.

These answers aren’t meant to replace legal advice, but they’ll help you understand what matters most when it comes to running a privacy-friendly WordPress site.

Do I need a privacy policy if my site doesn’t collect data? 

Yes, even if your site doesn’t seem to collect user data directly, it’s still a good idea to have a privacy policy.

That’s because your site may be collecting information in ways that aren’t immediately obvious. For example, your hosting provider might log visitor IP addresses, or third-party scripts could be tracking behavior in the background.

In those cases, having a privacy policy helps keep you on the safe side of the law.

It also shows your visitors that you’re being transparent, which can go a long way toward building trust.

What are the penalties for non-compliance?

Privacy laws can carry serious penalties if you don’t follow them.

Some regulations include fines of thousands or even millions of dollars. You may also be charged per violation.

For example, under the CCPA, penalties range from $2,500 to $7,500 for each affected user. That can add up fast if the issue affects a large number of people.

But money isn’t the only concern. If users find out their data wasn’t protected, they may lose trust in your site. That kind of damage is hard to repair and can lead to fewer visits, lower engagement, and lost sales.

How often should I review my website’s compliance?

It’s a good idea to review your website’s compliance at least once a year.

You’ll also want to check whenever a privacy law changes or a new one goes into effect. Staying proactive can help you catch small issues early and avoid bigger problems later.

I hope this ultimate guide to WordPress privacy compliance has helped you take the first steps towards creating a compliant site. Next, you may want to see our expert picks for the best security plugins to protect your site or our guide on how to know if your site uses cookies.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post The Ultimate Guide to WordPress Privacy Compliance first appeared on WPBeginner.

How to Export and Erase Personal Data in WordPress

1 August 2025 at 10:00

A few years ago, I got my first data deletion request from a user. I’ll admit, I panicked a little. I knew I needed to respect their privacy rights, but I had no idea how to actually remove their data from my WordPress site without breaking anything.

That experience led me to discover something helpful: WordPress has built-in tools made for exactly this situation. Once you know where to find them, they make handling data requests surprisingly easy.

In this guide, I’ll walk you through how to use Export and Erase Personal Data tools in WordPress.

Whether you’re preparing for GDPR, building trust with your users, or just want to be ready for future requests, this tutorial will help you do it with confidence.

How to Export and Erase Personal Data in WordPress

💡 This guide focuses on using WordPress’ built-in tools to remove personal data.

However, these tools may not delete information collected by third-party plugins, especially if the plugin isn’t fully GDPR compliant.

In those cases, you’ll need to check the plugin’s settings or contact the developer directly to make sure all personal data is removed.

What is Personal Data?

Personal data is any information that can be used to identify a person, either directly or indirectly.

On a WordPress site, this includes obvious details like names, usernames, and email addresses.

These are often collected when someone creates an account on your website, submits a contact form, subscribes to your email newsletter using a plugin like WPForms, or leaves a comment on a blog post.

Collecting personal information via the WordPress comment form

It also includes technical data like IP addresses, which can reveal a visitor’s general location. Analytics tools, comment systems, and security plugins often collect this by default.

Personal data can also include behavioral information, such as page views, session activity, or form responses that show user preferences. Even metadata—like the time someone submitted a comment or logged in—counts as personal data under most privacy laws.

All of this information can help build a profile of your users, which is why it’s important to manage it carefully.

Why Data Privacy Matters in WordPress

Privacy laws like the General Data Protection Regulation (GDPR) in Europe and the California Consumer Privacy Act (CCPA) in the U.S. give users the right to access and delete their personal data. If you run a WordPress site, it’s important to follow these laws and show your visitors that you respect their rights.

Here’s why that matters:

  • You’re legally required to comply. Under laws like the GDPR, you must give users access to their data or delete it upon request. Failing to do so can lead to serious legal trouble, including expensive fines.
  • It helps you build trust with your visitors. When people feel confident that you’re handling their data responsibly, they’re more likely to subscribe, make a purchase, or share their information with you.

If your site feels unsafe or unclear about privacy, then visitors may hesitate to engage or leave altogether.

Ready to learn how to export and erase user data in WordPress? Simply use the quick links below to jump to the section you want to read first:

How to Accept Data Export and Deletion Requests

If someone wants to access or delete their personal data, then you’ll need a simple way for them to send that request.

The easiest method is to add a form to your WordPress site that collects their name, email address, and any extra details you need to identify them.

I recommend using WPForms for this. It’s beginner-friendly and includes ready-made templates like ‘Right to Erasure Request Form’ and ‘Data Request Form’, so you don’t need to start from scratch.

Creating a data erasure form using a ready-made template

WPForms includes drag-and-drop templates that make it easy to build your form without starting from scratch. You can customize the fields and publish the form in just a few clicks.

🌟 Here at WPBeginner, we’re not just recommending WPForms – we built all our own forms with it! That’s right, from our contact pages to our online surveys, it’s all powered by WPForms. 

We’ve put it to the test daily, and that’s why I’m so confident in telling you it’s the real deal. Want to learn more? Then dive into our detailed WPForms review.

There is a WPForms Lite version that is 100% free to use. However, we’ll be using WPForms Pro in this guide because it comes with the ‘Right to Erasure Request Form’ and ‘Data Request’ templates.

First, you’ll need to install and activate WPForms Pro. If you need help, please see our guide on how to install a WordPress plugin.

Once the plugin has been activated, head over to WPForms » Settings in your WordPress dashboard.

How to add a license key to the premium version of WPForms

From here, the first thing you have to do is enter your license key into the ‘License Key’ field. You can find this information in your WPForms account.

That done, head over to WPForms » Add New.

How to create a new form in WPForms

Here, type a name for your form into the ‘Name Your Form’ field.

Your site visitors won’t see the name, so it’s just for your reference.

How to create a privacy and compliance form using WPForms

Now, you’ll need to select the template you want to use.

In the search field, start typing in either ‘Right to Erasure Request Form’ or ‘Data Request’, depending on the kind of form you want to create.

How to select one of WPForms' ready-made form templates

When you find the template you want to use, simply click its ‘Use Template’ button.

This will launch WPForms’ drag-and-drop form builder.

Selecting a ready-made form template to use on your WordPress blog or website

Here, you’ll see a live preview on the right and form fields in the left-hand menu.

To customize any of the template’s built-in fields, simply click to select that field. The left-hand menu will then show all the settings you can use to customize it.

WPForms' drag and drop form builder

Want to add more fields to your form?

Just find the field you want on the left side of your screen and drag and drop it right into your form’s live preview.

How to add fields to a data request form

For more detailed instructions, see our tutorial on how to create a contact form in WordPress.

Once you’re happy with your form, simply click the ‘Save’ button at the top to close the form builder.

How to create a data access form for your WordPress website or blog

Next, open the page or post where you want to add the form that you just created.

From here, click the add block ‘+’ button.

How to add a block in the WordPress content editor

In the popup that appears, start typing in ‘WPForms.’

When the right block appears, simply click to add it to the page or post.

How to embed a form on a WordPress page or post

Once you’ve done that, you need to open the block’s dropdown menu and select the form you just created.

You can now publish or update this page as normal to make the form live on your site.

Accepting data access requests using an online form

Now, simply repeat this process to create separate forms for data access requests and data erasure requests.

How to Monitor Data Access and Erasure Requests

Once your forms are live, you’ll need a way to track incoming data request submissions from your users.

Fortunately, WPForms makes this easy by storing every form entry in your WordPress dashboard.

To find these requests, just go to WPForms » Entries.

Managing data access and deletion requests efficiently using WPForms

Simply click on the form you want to review.

You’ll now see a list of submissions, including any data access or erasure requests users have sent.

Managing privacy and compliance submissions in WordPress

To stay compliant with privacy laws like the General Data Protection Regulation (GDPR), it’s important to review and respond to these requests promptly.

Now, I’ll show you how to export and erase personal data in WordPress.

How to Export Personal Data in WordPress

When someone requests a copy of their personal data, WordPress has a built-in tool that lets you export that information and send them a link to download it.

This step is required under privacy laws like the Personal Data Protection Law (PDPL). It’s also a good way to build trust with your users by showing them exactly what data you’ve collected from them.

💡WordPress sends the data export link via email, so it’s vital these messages arrive safely in their inbox and not the spam folder. That’s why I recommend setting up an SMTP plugin like WP Mail SMTP

We use this plugin on WPBeginner, and it’s had a big impact on our email deliverability rates. Want to learn more? Just read our in-depth WP Mail SMTP review

To begin, you need to go to Tools » Export Personal Data in your WordPress dashboard.

From here, you’ll enter the user’s email address or username and choose how to handle the request.

Exporting the user's data using the built-in WordPress tools

At this point, you have two options: you can either create the request directly in your WordPress dashboard, or you can send the user an email asking them to confirm that they want to export their data.

Let’s explore both options.

Option 1: Request Confirmation via Email

If you want to make sure the request is genuine, WordPress lets you send a confirmation email first. This is a good option when you’re unsure about the user’s identity.

To do this, check the box next to ‘Send personal data export confirmation email.’ Then click on ‘Send request.’

Sending a confirmation email to your WordPress users

The user will receive an email with a confirmation link.

They simply need to click on it.

An example of a data export confirmation email

Then, they’ll see the following message:

“The site administrator has been notified. You will receive a link to download your export via email when they fulfil your request.”

How to request a copy of your personal information

WordPress will now notify you via email.

This email includes some basic information about the user who made the request.

How to export personal information from your WordPress website

You can click the link in this email to go straight to the Tools » Export Personal Data screen.

Here, you’ll see the user’s request is now marked as ‘Confirmed.’

How to comply with important privacy laws by exporting their personal data

To go ahead and process this request, click on ‘Send export link.’

With that done, the user will receive an email containing a link to download their data as a ZIP file.

An example of a completed data access request

Now, WordPress will mark the request as ‘Completed’ in your dashboard. The request will also appear in a separate ‘Completed’ tab, along with all your other completed data export requests. 

In this way, WordPress creates a complete record of all your completed requests. This means you can prove your compliance if you’re ever audited or someone questions your privacy practices. 

Exporting the user's personal information from WordPress upon request

With that in mind, I recommend keeping a complete log. 

However, if you want to remove a completed request at any point, just click its ‘Remove Request’ link.

Removing requests from your compliance record in WordPress
Option 2: Export the Data Immediately

Alternatively, you can create a data request directly in your WordPress dashboard without sending a confirmation email first.

This is helpful if you need to process the data request immediately or if you’re confident that the person making the request is genuine.

For example, they might use an email address that’s already linked to their account or contact you through a support channel where you’ve verified their identity.

In these cases, make sure to uncheck the box next to ‘Send personal data export confirmation email.’

How to send confirmation messages to your customers and users

Then, go ahead and click ‘Send request.’ 

This creates the request in your WordPress dashboard, with the status ‘Confirmed.’

An example of a data export request in the WordPress admin area

To send this person an email with a link to download their data, just click ‘Send export link.’

You can see an example of how this email looks in the previous section.

How to send a personal information export link to your users

As I mentioned before, WordPress will now mark this request as ‘Completed’ in your dashboard. Once again, this is proof that you acted on the visitor’s request, which will be invaluable if you ever need to prove your compliance. 

How to Erase Personal Data in WordPress

If someone asks you to delete their personal data, then WordPress has a built-in tool that helps you do that safely.

This step is required under privacy laws like the Virginia Consumer Data Protection Act (VCDPA), and it’s a key part of staying compliant with GDPR, PDPL, and other international regulations.

The process is similar to exporting data: you create a request, optionally confirm it by email, and then erase the data from your WordPress dashboard.

⚠️ Important: Depending on how you handle user data, you might also need to delete it from other services or apps you use. For example, you may need to remove the user’s record from your Customer Relationship Management (CRM) app or your email marketing service.

To begin, go to Tools » Erase Personal Data in your WordPress admin area.

How to access the built-in WordPress Erase Personal Data tool

In the ‘Username or email address’ field, just type in the email address or username of the person who has asked you to delete their personal data. 

At this point, you can either send a confirmation email to the user or go ahead and create the request in your WordPress dashboard.

Option 1: Send a Confirmation Email

To start, you can ask the user to confirm that they truly want to delete all their personal data.

Erasing a user’s data is a big step, so I suggest sending this email even if the request seems genuine because it gives the user a chance to change their mind.

To request confirmation, check the box next to ‘Send personal data erasure confirmation email.’

Getting confirmation before deleting the user's personal information

You can then click the ‘Send request’ button.

The user will now get an email about the data deletion request with a link to confirm that they want to delete their data.

An example of a data compliance email, created by WordPress

If they click this link, they’ll see a screen with this message:

“The site administrator has been notified. You will receive an email confirmation when they erase your data.”

How to confirm a customer's data deletion request

You will now get an email confirming that the user wants to erase their data.

To fulfil this request, either click the URL in the email or head back to the Tools » Erase Personal Data screen in your WordPress dashboard. 

Confirming the erasure of personal information on your WordPress blog or website

On this screen, you’ll see the user’s name with a ‘Confirmed’ status.

To go ahead and delete this person’s data, click on ‘Erase personal data.’

How to delete a user's personal information from your WordPress website, blog, or online store

As soon as that’s done, WordPress will send the user an email confirming that you’ve removed their data.

This email also includes a link to your privacy policy, so the person can get more information if they want. 

How to comply with important privacy laws

In your WordPress dashboard, this request will now be marked as ‘Completed.’

As I’ve already mentioned, having a record of these requests will be helpful if you’re ever audited. 

Removing data deletion requests from your WordPress dashboard
Option 2: Delete the Data Immediately

Alternatively, you can create an erasure request directly in the WordPress dashboard without sending a confirmation email first. 

This is useful if you need to act on a request straight away. It can also be handy when you’re confident that the request is genuine and the user definitely wants to delete all their personal data.

For example, you might get the request through a secure, verified login area on your membership site, which confirms the user’s identity.

In that case, make sure you uncheck the box next to ‘Send personal data erasure confirmation email.’ You can then go ahead and click on ‘Send Request.’

Sending a confirmation email to your customers or users

WordPress will now create this request in your dashboard and mark it as ‘Confirmed.’

To go ahead and process this request, click on ‘Erase personal data.’

How to process data erasure requests straight away

Now, WordPress will send the person an email confirming that you’ve deleted their data.

As with data exports, WordPress will mark this request as ‘Completed.’

Ensure Your Site is Fully GDPR Compliant

Exporting and erasing personal data is an important step, but it’s not the only thing you need to do to make your WordPress compliant with different privacy laws.

To fully meet privacy standards like the General Data Protection Regulation (GDPR), you’ll also want to:

  • Use GDPR-friendly plugins. You need to make sure the plugins you install handle personal data responsibly. You can start with our list of the best GDPR plugins for WordPress.
  • Install a privacy compliance plugin. With a plugin like WPConsent, you can display cookie consent popups, record and manage user consent, and automatically block tracking scripts before users give their consent.
  • Display a detailed privacy policy and cookie policy on your website. For details, see our guide on how to add a privacy policy in WordPress.

To see all our tips, you can read our complete guide to GDPR compliance in WordPress.

Bonus Tip: Create a Do Not Sell or Share My Personal Info Page

If your website gets visitors from California or other places with strict privacy laws, then you may have extra legal responsibilities. One of those is giving users a way to opt out of having their personal information sold or shared.

The easiest way to do this is by creating a “Do Not Sell or Share My Personal Info” page. This gives users a clear place to make opt-out requests and helps your site stay compliant with laws like the California Consumer Privacy Act (CCPA).

An example of a 'Do Not Sell My Info' page, created using WPConsent

Your opt-out page should include a short explanation of your data practices and a simple form where visitors can submit their request. And fortunately, it’s easy to create this page with WPConsent.

WPConsent also lets you log these requests for your records and include consent options in your cookie popup, making it a great all-in-one solution.

To see step-by-step instructions, check out our full guide: How to Create a Do Not Sell My Info Page in WordPress.

FAQs About Personal Data Management in WordPress

Knowing how to manage personal data isn’t just about legal compliance—it also helps build trust with your audience.

To make things easier, I’ve answered some of the most common questions WordPress users have about handling personal information.

How Often Should I Review Data Requests in WordPress?

You should review data requests at least once every week or two.

This helps you catch any requests early and respond on time, especially if email notifications aren’t turned on.

If you’re using a plugin like WPForms or WPConsent, then make sure submission alerts are working so you don’t miss anything.

Regular reviews help you stay compliant with privacy laws and avoid delays when responding to users. It also shows your visitors that you take their privacy seriously.

Is Exporting WordPress Data Secure?

Yes, WordPress makes data exports secure by default. It even includes confirmation links to help verify each request.

To make your site even more secure, be sure to install an SSL certificate, use trusted security plugins, and keep everything up to date.

For more on this topic, please see our guide on how to improve your WordPress security.

How Do I Inform My Website Users About Their Data Rights?

You’re required to tell users about their data rights to stay transparent and follow privacy laws.

I recommend adding clear resources like a privacy policy, a cookie consent popup, and a Do Not Sell My Info Page.

These pages help users understand their rights and how to act on them while visiting your website.

How Can I Ensure My WordPress Website Complies with Privacy Laws?

Staying compliant with privacy laws goes beyond handling data export and deletion requests.

You may also need to create a cookie policy, write a full privacy policy, and let users opt out of sharing their personal data, depending on which laws apply to your site.

Each law is different, so be sure to research the specific regulations that affect your WordPress site or blog.

I hope this guide has helped you learn how to export and erase personal data in WordPress. Next, you may want to see our expert picks of the best GDPR plugins to improve compliance, or our guide on how to keep personally identifiable info out of Google Analytics.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Export and Erase Personal Data in WordPress first appeared on WPBeginner.

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Ireland’s data regulator, the Data Protection Commission (DPC), said Friday that it has opened an investigation into Elon Musk’s X over the social media platform’s use of personal data collected from European users to train Grok. The DPC will investigate how X processes personal data “comprised” in publicly accessible posts by European users for the […]
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