Measurement Competitors Try to Snatch the Crown, But Nielsen Remains King for Now Adweek By:Saleah Blancaflor 24 July 2025 at 16:20 Lawsuits, adtech turmoil, and shifting loyalties define measurement at the 2025-2026 upfront.
Tubi Shares Ad Strategy After Snapping Up Two Snap Executives Adweek By:Saleah Blancaflor 8 July 2025 at 16:16 Sharon Silverstein and Katelyn Kroneman join Tubi amid ongoing upfront talks.
TelevisaUnivision’s Donna Speciale Reveals Strategy Behind Microdramas and Music Adweek By:Saleah Blancaflor 16 May 2025 at 14:28 TelevisaUnivision created an immersive presentation tied to Hispanic culture at the upfront.
Streaming Ratings, Week of April 7: The White Lotus Remains No.1 Adweek By:mmwachiro 9 May 2025 at 16:48 Sci-fi series Black Mirror had a top-five debut following the release of the latest season.