Mastercard has selected WPP Media to lead global media strategy, planning, and buying across more than 70 international markets, ending its 10-year relationship with incumbent Carat after a competitive review. […]

Exverus Media has been named U.S. media agency of record for The Habit Burger Grill after an eight-week review, replacing Publicis’ Connect, as the Yum! Brands-owned chain looks to boost awareness beyond California and reverse recent sales declines.

Rhone has named Kepler its new media agency of record, replacing incumbent Ima‑Home following a competitive review.

Horizon Media has made three key executive hires—Krish Kuruppath, Jeremy Flynn, and Allan Johnston —to accelerate its AI-native product and data strategy.

The company has officially dropped the GroupM brand.

Sharb Farjami, CEO of GroupM North America, told employees during a company-wide town hall Friday afternoon that “about 40% to 45% of our entire workforce” will be impacted as part of a sweeping organizational restructure, according to a recording of an all-hands obtained by ADWEEK.