NBCU Advertising Adds Walmart Data to Its Live Sports Playbook Adweek By:Bill Bradley 18 June 2025 at 15:49 Walmart Connect andΒ NBCUniversal expand partnership for better targeting and measurement in live sports.
Nostalgic Disney+ and Hulu Campaign Wants to Give the Best of Both Worlds Adweek By:Bill Bradley 28 May 2025 at 11:00 Disney campaign showcases series such as Hannah Montana, Lizzie McGuire, andΒ The Golden Girls.
The Most Memorable Moments From the 2025 NewFronts Adweek By:Bill Bradley 9 May 2025 at 15:38 David Letterman, 50 Cent, and the Jonas Brothers were burnin' up the NewFronts stages.
Paramount Shares ‘Early Indicator’ for TV Upfront Performance Adweek By:Bill Bradley 8 May 2025 at 17:41 Paramount shares early signs of upfront, with scatter up double digits.
Advertisers Are ‘Taking Notice’ of Fox News and Have ‘Confidence’ to Spend in Upfront Adweek By:Bill Bradley 5 May 2025 at 10:24 Fox ad sales chief Jeff Collins previews the company's upfront offerings and early advertiser talks amid uncertainty.
NBCU Expects ‘Monumental’ Year in TV Upfront Despite Tariff Talk Adweek By:Bill Bradley 28 April 2025 at 13:44 NBCU is looking to pitch Super Bowl 60, the Winter Olympics, and the NBA All-Star Game at the upfront.