Airbnb has named Rebecca Van Dyck as its new chief marketing officer (CMO) as current global head of marketing Hiroki Asai moves into the new role of chief experience officer. […]

Hard MTN Dew, the alcoholic version of Mountain Dew, is giving consumers the chance to become a father.

HOKA is bringing mountain trails to the heart of New York City. On Wednesday, the running brand unveiled its new Mafate X Far Out Experience, an immersive simulation inviting runners […]

Clothing brand Jenni Kayne’s vp of growth marketing, Laura Savage-Finch, has left the company, ADWEEK has learned. A brand spokesperson confirmed that Savage-Finch’s last day was April 11 and her […]

Spotify has hired agency vet Jeremy Wirth as its global head of creative. Wirth is based in Los Angeles and joins from Anomaly, where he served as executive creative director […]

Travelers are bound to experience at least one vacation nightmare—but Hilton is trying to change that. The hotel chain launched a three-part social media series called “Hilton Saved My Stay,” […]

Chief marketing officer (CMO) Heidi Cooley is leaving Crocs to join Lovesac as its first chief brand and marketing officer, effective April 23. Cooley had been CMO of Crocs since […]

Move over Reformation—Verizon and Pete Davidson have gotten serious. The telco brand enlisted the actor and comedian for two spots announcing its new three-year price lock guarantee program. The program […]