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Received today — 14 August 2025

The list of major companies laying off staff this year includes Oracle, Nextdoor, Intel, Scale AI, and more

Peloton logo outside its New York City studios while woman walks by holding umbrella
Peloton said in August that it is making further cuts to its head count this year.

John Smith/VIEWpress

  • Companies such as Peloton, Intel, Meta, Microsoft, BlackRock, and UPS have trimmed staff this year.
  • In some cases, artificial intelligence is reshaping workforces.
  • See the list of companies letting workers go in 2025.

The list of companies laying off employees this year is growing.

Layoffs and other workforce reductions have continued in 2025, following two years of significant job cuts in tech, media, finance, manufacturing, retail, and energy.

While the reasons for slimming staff vary, the cost-cutting measures are coming amid technological change. A World Economic Forum survey found that some 41% of companies worldwide expect to reduce their workforces over the next five years because of the rise of artificial intelligence.

Companies such as Oracle, CNN, Dropbox, and Block have previously announced job cuts related to AI. Though Amazon has not announced job cuts this year, CEO Andy Jassy told employees in June that the company will need "fewer people doing some of the jobs that are being done today" in the coming years as it expands its use of generative AI and agents.

Meanwhile, tech jobs in big data, fintech, and AI are expected to double by 2030, according to the WEF.

Here are the companies with job cuts planned or already underway in 2025 so far, in alphabetical order.

Adidas plans to cut up to 500 jobs in Germany.
Adidas shoes are seen in the store in Hoofddorp, Netherlands.
Despite a strong year, Adidas is planning job cuts.

Jakub Porzycki/NurPhoto via Getty Images

Adidas said in January that it would reduce the size of its workforce at its headquarters in Herzogenaurach, Germany, affecting up to 500 jobs, CNBC reported.

If fully executed, it amounts to a reduction of nearly 9% at the company headquarters, which employs about 5,800 employees, according to the Adidas website.

The news came shortly after the company announced it had outperformed its profit expectations at the end of 2024, touting "better-than-expected" results in the fourth quarter.

An Adidas spokesperson said the company had grown "too complex because of our current operating model."

"To set adidas up for long-term success, we are now starting to look at how we align our operating model with the reality of how we work. This may have an impact on the organizational structure and number of roles based at our HQ in Herzogenaurach."

The company said it is not a cost-cutting measure and could not confirm concrete numbers.

Ally is cutting less than 5% of workers.
Hands typing on a laptop with the Ally website on its screen.

Ally Bank/Facebook

The digital-financial-services company Ally is laying off roughly 500 of its 11,000 employees, a spokesperson confirmed to BI.

"As we continue to right-size our company, we made the difficult decision to selectively reduce our workforce in some areas, while continuing to hire in our other areas of our business," the spokesperson said.

The spokesperson also said the company was offering severance, outplacement support, and the opportunity to apply for openings at Ally.

Ally made a similar level of cuts in October 2023, the Charlotte Observer reported.

Automattic, Tumblr's parent, cuts 16% of staff
Logo of Tumblr.

Thiago Prudencio/SOPA/LightRocket/Getty Images

Automattic, the parent company of Tumblr and WordPress, said in April it is cutting 16% of its staff globally. The company's website said it has nearly 1,500 employees.

Automattic's CEO, Matt Mullenweg, said in a note to employees posted online that the company has reached an "important crossroads."

"While our revenue continues to grow, Automattic operates in a highly competitive market, and technology is evolving at unprecedented levels," the note read.

The company is restructuring to improve its "productivity, profitability, and capacity to invest," it added.

The company said it was offering severance and job placement resources to affected employees.

BlackRock is cutting 1% of its workforce.
A black-and-white photo of the BlackRock logo on a building, viewed from below.

Eric Thayer/Reuters

BlackRock told employees it was planning to cut about 200 people of its 21,000-strong workforce, Bloomberg reported in January.

The reductions were more than offset by some 3,750 workers who were added last year and another 2,000 expected to be added in 2025.

BlackRock's president, Rob Kapito, and its chief operating officer, Rob Goldstein, said the cuts would help realign the firm's resources with its strategy, Bloomberg reported.

Block to lay off nearly 1,000 workers
Smartphone with Square logo is seen in front of displayed Afterpay logo

REUTERS/Dado Ruvi

Jack Dorsey's fintech company, Block, is laying off nearly 1,000 employees, according to TechCrunch and The Guardian, in its second major workforce reduction in just over a year.

The company, which operates Square, Afterpay, CashApp, and Tidal, is transitioning nearly 200 managers into non-management roles and closing almost 800 open positions, according to an email obtained by TechCrunch.

Dorsey, who co-founded Block in 2009 after previously leading Twitter, announced the layoffs in March in an internal email titled "smaller block."

The restructuring is part of a broader effort to streamline operations, though Block maintains the changes are not driven by financial targets or AI replacements.

Bloomberg is making cuts in an overhaul of its newsroom
Bloomberg LP NYC office exterior

Eduardo Munoz/Reuters

Bloomberg is cutting some editorial staff as the company reorganizes its newsroom, according to a memo viewed by BI. The larger strategy aims to have a larger headcount by the end of this year, however.

The newsroom currently employs around 2,700 people, and the changes will merge some smaller teams into larger units, the memo said.

Blue Origin is laying off one-tenth of its workforce
Blue Origin

Mark Wilson/Getty Images

Jeff Bezos's rocket company, Blue Origin, is laying off about 10% of its workforce, a move that could affect more than 1,000 employees.

In a memo sent to staff in February and obtained by Business Insider, David Limp, the CEO of Blue Origin, said the company's priority going forward was "to scale our manufacturing output and launch cadence with speed, decisiveness and efficiency for our customers."

Limp specifically identified roles in engineering, research and development, and management as targets.

"We grew and hired incredibly fast in the last few years, and with that growth came more bureaucracy and less focus than we needed," Limp wrote. "It also became clear that the makeup of our organization must change to ensure our roles are best aligned with executing these priorities."

The news comes after January's debut launch of the company's partially reusable rocket — New Glenn.

Boeing cut 400 roles from its moon rocket program
Boeing Employees Renton Washington

Stephen Brashear/Getty Images

Boeing announced on February 8 that it plans to cut 400 roles from its moon rocket program amid delays and rising costs related to NASA's Artemis moon exploration missions.

Artemis 2, a crewed flight to orbit the moon on Boeing's space launch system, has been rescheduled from late 2024 to September 2025. Artemis 3, intended to be the first astronaut moon landing in the program, was delayed from late 2025 and is now planned for September 2026.

"To align with revisions to the Artemis program and cost expectations, we informed our Space Launch Systems team of the potential for approximately 400 fewer positions by April 2025," a Boeing spokesperson told Business Insider. "We are working with our customer and seeking opportunities to redeploy employees across our company to minimize job losses and retain our talented teammates."

The company will issue 60-day notices of involuntary layoff to impacted employees "in coming weeks," the spokesperson said.

Boeing cut 10% of its workforce last year.

BP slashed 7,700 staff and contractor positions worldwide
A BP logo on a gas station sign.

John Keeble/Getty Images

BP told Business Insider in January that it planned to cut 4,700 staff and 3,000 contractors, amounting to about 5% of its global workforce.

The cuts were part of a program to "simplify and focus" BP that began last year.

"We are strengthening our competitiveness and building in resilience as we lower our costs, drive performance improvement and play to our distinctive capabilities," the company said.

Bridgewater cut about 90 staff
An office in a forested area with a glass bridge connecting buildings.
Outside Bridgewater Associates' Westport, Connecticut headquarters.

Bridgewater Associates

Bridgewater Associates cut 7% of its staff in January in an effort to stay lean, a person familiar with the matter told Business Insider.

The layoffs at the world's largest hedge fund bring its head count back to where it was in 2023, the person said.

The company's founder, Ray Dalio, said in a 2019 interview that about 30% of new employees were leaving the firm within 18 months.

Bumble said it intends to cut 30% of its workforce.
whitney wolfe herd bumble ceo founder
Founder and CEO of Bumble Whitney Wolfe attends Bumble Presents: Empowering Connections at Fair Market on March 9, 2018 in Austin, Texas.

Vivien Killilea/Getty Images for Bumble

In a June 23 securities filing, Bumble said it plans to slash 240 roles, about 30% of its workforce. The dating app company said the cuts will result in charges between $13 million and $18 million in its third and fourth quarters.

"We recently made some difficult decisions to adjust our team structure in order to align with our strategic priorities," a Bumble spokesperson said.

They told BI that the decision to lay off over 200 employees wasn't "made lightly."

Burberry says it plans on cutting 1,700 jobs
Burberry logo and flag

Pietro Recchia/SOPA Images/LightRocket/Getty Images

Burberry announced 1,700 job cuts in May, or about 18% of its global workforce, as part of plans to cut costs by about £100 million ($130 million) by 2027.

It plans to end night shifts at its Yorkshire raincoat factory due to production over-capacity.

The British company sunk to an operating loss of £3 million for the year to the end of March, compared with a £418 million profit for the previous 12 months.

Chevron is slashing up to 20% of its global head count
The Chevron logo is displayed at a Chevron gas station.
The Chevron logo is displayed at a Chevron gas station.

PATRICK T. FALLON/AFP via Getty Images

Oil giant Chevron plans to cull 15% to 20% of its global workforce by the end of 2026, the company said in a statement to Business Insider in February.

Chevron employed 45,600 people as of December 2023, which means the layoff could cut 9,000 jobs.

The move aims to reduce costs and simplify the company's business as it completes its acquisition of oil producer Hess, which is held up in legal limbo. It is expected to save the company $2 billion to $3 billion by the end of 2026, the company said.

"Chevron is taking action to simplify our organizational structure, execute faster and more effectively, and position the company for stronger long-term competitiveness," a Chevron spokesperson said in a statement.

The cuts follow a series of layoffs at other oil and gas companies, including BP and natural gas producer EQT.

CNN plans to cut 200 jobs
CNN's world headquarters in Atlanta.
CNN is cutting staff in a bid to focus the business on its digital news services.

Brandon Bell/Getty Images

Cable news giant CNN cut about 200 television-focused roles as part of a digital pivot. The cuts amounted to about 6% of the company's workforce.

In a memo sent to staff on January 23, CNN's CEO Mark Thompson said he aimed to "shift CNN's gravity towards the platforms and products where the audience themselves are shifting and, by doing that, to secure CNN's future as one of the world's greatest news organizations."

Coty is cutting about 700 jobs
OTY logo is seen displayed on a smartphone and in the background.

Illustration by Avishek Das/SOPA Images/LightRocket via Getty Images

Coty, which sells cosmetics and fragrances under brands such as Kylie Cosmetics, Calvin Klein, and Burberry, is cutting about 700 jobs.

The company said on April 24 it aimed to cut costs by $130 million a year. Sue Nabi, the CEO, said it aimed to build a "stronger, more resilient Coty that is well-positioned for sustainable growth."

CrowdStrike is cutting about 500 jobs
Crowdstrike logo on a phone screen
The IT outage was triggered by a defect in an update issued by Crowdstrike.

Jonathan Raa/NurPhoto/Getty Images

CrowdStrike, the Texas-headquartered cybersecurity firm, is cutting about 500 jobs, or 5% of its global workforce, as part of a strategic plan to "yield greater efficiencies."

It expects the layoffs to cost between $36 million and $53 million.

CrowdStrike is aiming to generate $10 billion in annual recurring revenue.

The company reported worse-than-expected annual results in March, signaling that it was yet to fully recover from a widespread tech outage linked to CrowdStrike in July 2024.

Disney says it's laying off several hundred employees
Disney logo is seen on the store in Rome, Italy on May 10, 2025. (Photo by Jakub Porzycki/NurPhoto via Getty Images)
Disney is carrying out its fourth layoff in the past year.

Jakub Porzycki/NurPhoto via Getty Images

Disney confirmed to BI on June 2 that it was laying off several hundred employees globally.

Most of the cuts were to roles in marketing for films and TV under the Disney Entertainment division. Other roles affected included employees in publicity, casting, and development, as well as corporate finance.

In March, the company also cut around 200 people from its ABC News Group and Disney Entertainment Networks. In 2024, the company also had several rounds of layoffs.

Shortly after Bob Iger returned to the company as CEO in 2022, he said 7,000 jobs at Disney would be cut as part of a reorganization.

Estée Lauder will cut as many as 7,000 jobs
estee lauder
American multinational skincare, and beauty products brand, Estée Lauder logo seen in Hong Kong.

Budrul Chukrut/SOPA Images/LightRocket via Getty Images

Cosmetics giant Estée Lauder said in its second-quarter earnings release on February 4 that it will cut between 5,800 and 7,000 jobs as the company restructures over the next two years.

The cuts will focus on "rightsizing" certain teams, and it will look to outsource certain services. The company says it expects annual gross benefits of between $0.8 billion and $1.0 billion before tax.

Geico has axed tens of thousands of workers
geico

Geico

Berkshire Hathaway Vice Chair of Insurance Operations Ajit Jain says Geico has reduced its workforce from about 50,000 to about 20,000. Jain revealed the reductions during Berkshire Hathaway's annual meeting on May 3 but did not detail over what time frame they took place. Berkshire Hathaway is one of Geico's parent companies.

Warren Buffett's company reported its 2025 first-quarter earnings on during the May 3 meeting, saying Geico earned nearly $2.2 billion in pre-tax underwriting.

GrubHub announced 500 job cuts
A Grubhub delivery person rides in Manhattan.
GrubHub said it is focusing on aligning its business with Wonder after the takeover was completed last month.

Andrew Kelly/REUTERS

Grubhub CEO Howard Migdal announced 500 job cuts on February 28 after selling the company to Wonder Group for $650 million.

With more than 2,200 full time employees, the number of cuts will affect more than 20% of Grubhub's previous workforce.

According to Reuters, Just Eat Takeaway, an Amsterdam-listed company, sold Grubhub at a steep loss compared to the billions it paid a few years prior after grappling with slowing growth and high taxes.

HPE is laying off 2,500 employees
A man with grey hair wears a blue collared shirt and dark blue shirt. He gestures as he speaks while sitting on a stage in front of a large blue screen.
US company Hewlett Packard Enterprise President and Chief Officer Executive Antonio Neri gives a conference at the Mobile World Congress (MWC), the telecom industry's biggest annual gathering, in Barcelona on February 27, 2024.

PAU BARRENA / AFP

Hewlett Packard Enterprise is cutting 2,500 jobs, or 5% of its employee base, CEO Antonio Neri said on an earnings call on March 6. The cuts are expected take to take place over the next 12 to 18 months.

"Doing so will better align our cost structure to our business mix and long-term strategy," Neri said. The company expects to save $350 million by 2027 because of the reduction.

HPE plummeted about 20% after hours on March 6 after it said business would be affected by recent tariffs, slow server and cloud sales, and "execution issues."

Intel to cut at least 15% of its factory workers
The Intel headquarters in Santa Clara, California
The Intel headquarters in Santa Clara, California

Bloomberg/Bloomberg via Getty Images

Chipmaker Intel is laying off more than 5,000 employees across four US states, according to a July 16 government filing.

Most of the cuts are happening in California and Oregon, while others are in Texas and Arizona, per updated Worker Adjustment and Retraining Notification, or WARN, filings.

Intel began laying off employees in July as part of planned job cuts, the company said in a regulatory filing.

The company told staff on June 14 to expect 15% to 20% of employees in its Foundry division to be laid off this summer, according to a memo reported by The Oregonian. Intel confirmed the authenticity of the memo to BI but declined to comment on its contents.

As of December 2024, Intel employed about 108,900 people. In its annual report, the company told investors that it would reduce its "core Intel workforce" by about 15% in early 2025.

"Removing organizational complexity and empowering our engineers will enable us to better serve the needs of our customers and strengthen our execution," an Intel spokesperson told BI.

Johns Hopkins University
Johns Hopkins Hospital
Johns Hopkins Hospital.

Courtesy of Johns Hopkins Medicine

Johns Hopkins University will cut over 2,000 jobs after losing $800 million in funding from USAID.

"This is a difficult day for our entire community," a spokesperson told BI. "The termination of more than $800 million in USAID funding is now forcing us to wind down critical work here in Baltimore and internationally."

The news comes after the Trump administration slashed USAID personnel down from over 10,000 to around 300. Secretary of State Marco Rubio recently confirmed that 83% of the agency's programs are now dead.

"We can confirm that the elimination of foreign aid funding has led to the loss of 1,975 positions in 44 countries internationally and 247 in the United States in the affected programs," the Johns Hopkins spokesperson said. "An additional 29 international and 78 domestic employees will be furloughed with a reduced schedule."

The layoffs at Johns Hopkins represent the "largest" in the university's history, CNN reported. They'll primarily affect the schools of medicine and public health, along with the Center for Communication Programs and Jhpiego, a nonprofit with a focus on preventing diseases and bolstering women's health, according to the report.

Kohl's is reducing about 10% of its roles
A Kohl's department store in Miami.
A Kohl's department store in Miami.

Joe Raedle/Getty Images

Department store Kohl's announced on January 28 that it reduced about 10% of its corporate roles to "increase efficiencies" and "improve profitability for the long-term health and benefit of the business," a spokesperson told BI.

"Kohl's reduced approximately 10 percent of the roles that report into its corporate offices," the spokesperson said. "More than half of the total reduction will come from closing open positions while the remainder of the positions were currently held by our associates."

Less than 200 existing employees of the company would be impacted, she added.

This follows the company's announcement on January 9 that it would shutter 27 underperforming stores across 15 states by April.

The retailer has been struggling with declining sales, reporting an 8.8% decline in net sales in the third quarter of 2024.

Its previous CEO, Tom Kingsbury, stepped down on January 15. The company's board appointed Ashley Buchanan, a retail veteran who had held top jobs in The Michaels Companies, Macy's, and Walmart, as the new CEO.

Meta is cutting 5% of its workforce
Meta sign
Meta slashed its DEI team in January.

Fabrice COFFRINI/AFP/Getty Images

Meta CEO Mark Zuckerberg told staff he "decided to raise the bar on performance management" and will act quickly to "move out low-performers," according to an internal memo seen by BI in January.

Those cuts started in February, according to records obtained by BI. Teams overseeing Facebook, the Horizon virtual reality platform, as well as logistics were among the hardest hit.

In April, Meta also laid off an undisclosed number of employees on the Reality Labs virtual reality division.

Previously, the company had laid off more than 21,000 workers since 2022.

Microchip Technology is slashing 2,000 jobs
Semiconductor manufacturing.
Nvidia semiconductor manufacturing.

Krystian Nawrocki/Getty Images

Microchip Technology is cutting its head count across the company by around 2,000 employees, the semiconductor company said on March 3.

The company estimated that it would incur between $30 million and $40 million in costs, including severance, severance benefits, and other restructuring costs.

The cuts would be communicated to employees in the March quarter and fully implemented by the end of the June quarter.

Last year, Microchip announced it was closing its Tempe, Arizona, facility because of slower-than-anticipated orders. The closure begins in May 2025 and is expected to affect 500 jobs.

Microchip's stock had fallen over 33% in the past year.

Microsoft has made several rounds of cuts this year
the Microsoft logo on a building.

NurPhoto/Getty Images

Microsoft cut an unspecified number of jobs in January based on employees' performance.

Workers were told that they wouldn't receive severance and that their benefits, such as medical insurance, would stop immediately, BI reported.

The company also laid off some employees in January at divisions including gaming and sales. A Microsoft spokesperson declined to say how many jobs were cut on the affected teams.

In May, the company announced layoffs affecting about 6,000 workers.

Another round of layoffs in July will affect less than 4% of its total workforce, or roughly 9,000 employees, based on its head count of around 220,000.

Morgan Stanley plans cuts for the end of March
Morgan Stanley

Michael M. Santiago/Getty Images

Morgan Stanley is set to initiate a round of layoffs beginning at the end of March. The firm is eyeing cuts to about 2% to 3% of its global workforce, which would equate to between 1,600 to 2,400 jobs, according to a person familiar with the matter who confirmed the reductions to BI.

The firm's cuts are driven by several imperatives, the person said, pointing to considerations like operational efficiency, evolving business priorities, and individual employees' performance. The person said the cuts are not related to broader market conditions, such as the recent slowdown in mergers and acquisitions that's arrested momentum on Wall Street.

Some MS staffers will be excluded from the cuts, however — namely, the bank's battalion of financial advisors — though some who assist them, such as administrative personnel in its wealth-management unit, could be affected by the layoffs, the person added.

Nextdoor is slashing 12% of its staff
Nextdoor app

Eric Baradat/AFP/Getty Images

Neighborhood social networking company Nextdoor is cutting 12% of its staff, or 67 jobs, it said on August 7 in its second-quarter earnings report. The move is part of CEO Nirav Tolia's plan to achieve profitability and reorganize the struggling company.

The layoffs are expected to reduce operating expenses by about $30 million, it said in the earnings report.

The company reported a net loss of $15 million, compared to $43 million year-over-year.

Nissan says it will cut 20,000 jobs by 2027
Nissan

Matthias Balk/picture alliance via Getty Images

Japanese car giant Nissan is cutting 20,000 jobs by 2027 and reducing the number of factories it operates from 17 to 10 as it struggles with a dire financial situation.

The job losses include the 9,000 layoffs announced late last year, and come as the automaker faces headwinds from US tariffs on imported vehicles and collapsing sales in China.

Nissan reported a net loss of 671 billion yen ($4.5 billion) for the 2024 financial year, and said it would not issue an operating profit forecast for 2025 because of tariff uncertainty.

Oracle is reportedly cutting jobs from its cloud division.
Oracle office in Santa Monica, California
Oracle office in Santa Monica, California

Richard Vogel/AP

Oracle is cutting jobs in its cloud unit, Bloomberg reported. The cuts come as the company works to curb costs amid spending on AI infrastructure.

Sources familiar with the cuts told Bloomberg that some of the cuts were related to performance issues.

Oracle did not immediately respond to a request for comment from Business Insider.

Panasonic is cutting 10,000 jobs
panasonic
A man looks at television sets by Japanese firm Panasonic at an electronics retailer in Tokyo June 10, 2015.

REUTERS/Thomas Peter

Panasonic, the Japanese-headquartered multinational electronics manufacturer, plans to cut 10,000 jobs this financial year, which ends in March 2026. The cuts will affect 5,000 roles in Japan and 5,000 overseas.

In a statement on May 9, the company said it planned to "thoroughly review operational efficiency … mainly in sales and indirect departments, and reevaluate the numbers of organisations and personnel actually needed."

"Through these measures, the company will optimize our personnel on a global scale," the statement added.

Paramount is cutting 3.5% of its US workforce
Paramount on building

PATRICK T. FALLON/Getty Images

Paramount told employees it would be laying off 3.5% of US-based staff based in the US, per a memo reported by CNBC on June 10, citing industry-wide declines and a challenging macroeconomic environment.

The move comes after the media company cut 15% of jobs last year to cut costs. Paramount had 18,600 employees at the end of 2024.

It is awaiting regulatory approval of its merger with Skydance Media.

Peloton is looking for $100 million in run-rate savings by next year
FILE PHOTO: A Peloton exercise bike is seen after the ringing of the opening bell for the company's IPO at the Nasdaq Market site in New York City, New York, U.S., September 26, 2019. REUTERS/Shannon Stapleton
A Peloton exercise bike is seen after the ringing of the opening bell for the company's IPO at the Nasdaq Market site in New York City

Reuters

Peloton said in its August earnings report that it would cut its global headcount as part of an effort to find $100 million in run-rate cost savings by the end of the next fiscal year.

"As of today, we will have actioned about roughly half of the run rate savings through the reductions in our workforce and we expect to achieve the remainder throughout the balance of the year," CFO Elizabeth Coddington told investors on the earnings call.

The company employed about 2,900 people last year, and approximately 6% of the workforce will be affected by the reductions, Reuters reported.

Porsche is cutting 3,900 jobs over the next few years
The Porsche logo on the front trunk lid of a gold 2025 Porsche Taycan GTS EV sedan.
The Porsche logo on the front of a 2025 Porsche Taycan GTS EV.

Benjamin Zhang/Business Insider

Porsche said on March 12 that it plans to cut 3,900 jobs in the coming years.

About 2,000 of the reductions will come with the expiration of fixed-term contractor positions, the German automaker said. The company will make the other 1,900 reductions by 2029 through natural attrition and limiting hiring, it said.

Porsche said it also plans to discuss more potential changes with labor leaders in the second half of the year. "This will also make Porsche even more efficient in the medium and long term," the company said.

PwC is laying off approximately 2% of its US workforce
PwC, or Pricewaterhousecoopers.
PwC office in Washington D.C. in the United States of America, on July 11th, 2024. (Photo by Beata Zawrzel/NurPhoto via Getty Images)

Beata Zawrzel/NurPhoto/Getty Images

The Big Four accounting firm said it's cutting roughly 1,500 jobs in the US because its low attrition rates mean not enough people are leaving by choice.

PwC's layoffs began on May 5 and mostly affect the firm's audit and tax lines, a person familiar with the matter told Business Insider.

"This was a difficult decision, and we made it with care, thoughtfulness, and a deep awareness of its impact on our people, appreciating that historically low levels of attrition over consecutive years have made it necessary to take this step," a PwC spokesperson said.

Salesforce is cutting more than 1,000 jobs
The outside of Salesforce Tower with the Salesforce logo, which is shaped like a cloud.

Gary Hershorn / Getty Images

Bloomberg reported in February that Salesforce, a cloud-based customer management software company, will slash more than 1,000 jobs from its nearly 73,000-strong workforce.

Affected employees will be eligible to apply to open internal roles, the outlet reported. The company is hiring salespeople focused on the company's new AI-powered products.

The cuts come despite Salesforce reporting a strong financial performance during its third-quarter earnings in December.

Salesforce did not respond to a request for comment.

Scale AI is cutting 14% of its workforce
Scale AI office
Scale AI is laying off 14% of its full time staff and hundreds of contractors.

Smith Collection/Gado/Getty Images

On July 16, Scale AI laid off about 200 full-time employees and 500 contractors, according to the company.

The 200 full-time cuts make up 14% of the data labeling startup's 1,400-person workforce.

The company is restructuring its generative AI group, according to an email from Scale's interim CEO, Jason Droege, obtained by Business Insider.

The cuts follow Meta's $14 billion investment in Scale AI in June as part of a blockbuster deal. The deal included the hiring of Scale's ex-CEO, Alexandr Wang, and the purchase of equity in almost half of the startup.

Sonos cuts about 200 jobs
Sonos

Christoph Dernbach/picture alliance via Getty Images

Sonos, a California-based audio equipment company, said in a February 5 release that it's cutting about 200 roles.

The announcement came nearly a month after Sonos CEO Patrick Spence stepped down following a disastrous app rollout. Interim CEO Tom Conrad said in the statement that the layoffs were part of an effort to create a "simpler organization."

Southwest Airlines
Southwest Airlines Boeing plane at an airport.
A Southwest Airlines Boeing 737.

AaronP/Bauer-Griffin/GC Images

Southwest Airlines CEO Bob Jordan announced in February that the company is laying off 15% of its corporate staff, or about 1,750 employees.

He said affected workers will keep their pay, benefits, and bonuses through late April, when the separations will take effect.

The company told investors the cuts would save about $210 million this year and $300 million in 2026.

The move comes as Southwest tries to cut costs amid profitability problems. Jordan said this is the first significant layoff the company has had in its 53-year history.

An activist hedge fund took a stake in Southwest in June and has since helped restructure its board and change its business model to keep up with a changing industry. For example, it plans to end its long-standing open-seating policy to generate more seating revenue.

In recent months, the company has also reduced flight crew positions in Atlanta to cut costs.

Starbucks is laying off 1,100 corporate staff
A customer wearing a magenta coat and black earmuffs opens the door and walks into a Starbucks store in New York City.

ANGELA WEISS / AFP via Getty Images

Starbucks planned to notify 1,100 corporate employees that they had been laid off on February 25.

CEO Brian Niccol said in a memo that the layoffs will make Starbucks "operate more efficiently, increase accountability, reduce complexity and drive better integration."

The layoffs won't affect employees at Starbucks stores, the company said.

Niccol told employees that layoffs were on the way in a separate memo in January. The company is trying to improve results after sales slid last year.

Stripe laid off 300 employees
The logo for Stripe.
Stripe.

Pavlo Gonchar/SOPA Images/LightRocket via Getty Images

Payments platform Stripe laid off 300 employees, primarily in product, engineering, and operations, according to a January 20 memo obtained by BI.

Chief people officer Rob McIntosh said in the memo that the company still planned on growing its head count to about 10,000 employees by the end of the year.

UPS is cutting 20,000 jobs
A UPS Delivery Driver

Vincent Alban/REUTERS

UPS announced on April 29 that it plans to cut 20,000 jobs this year — about 4% of its global workforce — as part of a shift toward automation and a strategic reduction in business with Amazon.

"With our action, we will emerge as an even stronger, more nimble UPS," the company's CEO, Carol Tomé, said in a statement.

The move follows a sharp 16% drop in Amazon package volume in Q4 and is part of a plan to halve its Amazon business by mid-2026. UPS will also close 73 US buildings by June and automate 400 facilities to reduce labor dependency.

The Teamsters union have said they would fight any layoffs affecting its members.

The Washington Post cut 4% of its non-newsroom workforce
The Washington Post building

Andrew Harnik/Getty Images

The Washington Post eliminated fewer than 100 employees in an effort to cut costs, Reuters reported in January.

A spokesperson told the news agency that the cuts wouldn't affect the newsroom: "The Washington Post is continuing its transformation to meet the needs of the industry, build a more sustainable future and reach audiences where they are."

Wayfair laid off 340 tech employees
Wayfair logo on building
Wayfair laid off about 340 tech employees.

Scott Olson/Getty Images

Wayfair announced in an SEC filing on March 7 that it would eliminate its Austin Technology Development Center and lay off around 340 tech workers.

The reorg comes as the technology team has accomplished "significant modernization and replatforming milestones," the company said in the filing. Wayfair said it plans to refocus resources and streamline operations to promote its "next phase of growth."

"With the foundation of this transformation now in place, our technology needs have shifted," the company said.

Wayfair expects to take on $33 to $38 million in costs as a result of the reorganization, consisting of severance, cash employee-related costs, benefits, and transitional costs.

Workday cut more than 8% of its workforce
Workday logo
Workday said it's cutting 8.5% of its workforce and focusing on AI.

Smith Collection/Gado/Getty Images

Workday, the human-resources software company, said in February that it is cutting 8.5% of its workforce, or around 1,750 employees. The layoffs came as the company focuses more on artificial intelligence.

In a note to employees, CEO Carl Eschenbach said that Workday will focus on hiring in areas related to artificial intelligence and work to expand its global presence.

"The environment we're operating in today demands a new approach, particularly given our size and scale," Eschenbach wrote. He said that affected employees will get at least 12 weeks of pay.

Is your company conducting layoffs? Got a tip?
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Have a tip? Contact Dominick Reuter via email or text/call/Signal at 646.768.4750. Use a personal email address, a nonwork WiFi network, and a nonwork device; here's our guide to sharing information securely.

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Good news, delivery drivers: DoorDash CEO says robotaxis aren't ready for food delivery

7 August 2025 at 17:00
A person on a bike with a Doordash box on their back.
A Doordash deliveryperson on a bike.

REUTERS/Carlo Allegri

  • Uber and Tesla are offering ride-hailing trips in self-driving cars in some cities.
  • Getting dinner delivered in an autonomous vehicle is a little harder, DoorDash CEO Tony Xu said.
  • Robotaxis need an "end-to-end" system to make deliveries feasible, Xu said.

Don't expect a robotaxi to deliver your DoorDash order anytime soon.

Autonomous cars are already shuttling riders around some US cities thanks to a partnership between Uber and Waymo, as well as Tesla's own robotaxi offering. They function much like traditional ride-hailing trips: You request a ride through an app and then get in the car once it arrives.

Using AVs to deliver restaurant food and other goods, though, "is actually very different from doing autonomous passenger driving or robotaxis," DoorDash CEO Tony Xu said on the company's earnings call on Wednesday.

"The passenger can walk in and walk out of the car, even if the drop-off or pickup locations aren't perfect," Xu said. Deliveries, by contrast, require a more precise hand-off between the restaurant and the vehicle, requiring companies like DoorDash "to solve for the end-to-end system," he said.

"That's probably the single biggest learning we've had," Xu said on Wednesday.

In April, DoorDash said that it had started making some deliveries in Chicago and Los Angeles with wheeled robots that can navigate sidewalks designed by startup Coco Robotics. DoorDash and Coco previously worked on a pilot program using the robots to make deliveries in Finland through Wolt, DoorDash's international arm.

Xu added that DoorDash's experiments with autonomous delivery "have gone great" and that autonomous delivery is "something we're very excited about."

Riding in an autonomous vehicle is already an option for some ride-hailing users. In June, Tesla launched a limited version of its robotaxi service in Austin with Tesla safety employees in the passenger seat, and has since expanded to San Francisco with safety employees in the driver's seat.

Uber offers fully autonomous rides in Waymos in Atlanta and Austin and has plans to add more self-driving vehicles to its network next year through a partnership with EV-maker Lucid and self-driving technology startup Nuro.

For DoorDash, the challenge is moving burgers, groceries, and other stuff from stores to customers' homes. Many of those items can be delivered in smaller, autonomous vehicles, Xu has said.

"You don't need a 4,000-pound vehicle to deliver a one- or two-pound item or package," Xu said on an earnings call in May.

Do you have a story to share about gig work? Contact this reporter at [email protected] or 808-854-4501.

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High Noon is recalling vodka seltzers that were mislabeled as Celsius energy drinks

30 July 2025 at 17:54
Three cans of Celsius Arctic Vive sit on an ice block

John Parra/Getty Images for CLD

  • Some High Noon alcoholic beverages were mislabeled as Celsius energy drinks.
  • A can supplier mistakenly sent Celsius cans to High Noon, according to an FDA recall notice.
  • No illnesses or "adverse events" have been reported as a result of the mistake.

Some Celsius drinkers looking for an afternoon energy boost might've accidentally gone straight to happy hour instead.

Some cans of High Noon vodka seltzer were mislabeled as Celsius energy drinks, according to a recall notice from High Noon posted on the Food and Drug Administration's website on Tuesday.

The alcoholic beverages were incorrectly labeled as Celsius Astro Vibe Sparkling Blue Razz Edition, according to the notice. The mistake happened after a supplier to the two brands sent empty Celsius cans to High Noon.

"Consumption of the liquid in these cans will result in unintentional alcohol ingestion," according to the FDA notice.

No "adverse events" or consumer illnesses have been reported, the notice reads.

"We are working with the FDA, retailers, and distributors to proactively manage the recall to ensure the safety and well-being of our consumers," a spokesperson for High Noon said.

The recall affects some beverages sold in High Noon Beach Variety 12-packs. The mislabeled beverages were shipped between July 21 and July 23 and reached Florida, Michigan, New York, Ohio, Oklahoma, South Carolina, Virginia, and Wisconsin.

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The price of your regular Starbucks order could be about to change — if you load up on add-ons like syrups or matcha

24 June 2025 at 20:29
FILE PHOTO: A Starbucks store is seen inside the Tom Bradley terminal at LAX airport in Los Angeles, California, United States, October 27, 2015. REUTERS/Lucy Nicholson/File Photo
Starbucks is streamlining how it charges for many syrups and matcha

Thomson Reuters

  • Starbucks is changing how it charges customers for customized beverages.
  • The chain now charges 80 cents for any combination of sauces or syrups, it said on Tuesday.
  • It's the latest change that Starbucks has made on CEO Brian Niccol's watch.

The cost of your next Starbucks drink with extra syrup shots or dried fruit is about to change.

Starbucks will now charge 80 cents for sauces or syrups, regardless of the combination or number of pumps, a company spokesperson told Business Insider. The change took effect on Tuesday and was reported earlier by Bloomberg.

Under the new pricing, matcha powder will cost $1 per scoop, dried fruit will be 50 cents per scoop, and chai concentrate will be 80 cents a serving, the spokesperson said.

Starbucks said it is also making its Classic syrup free in any beverage. In pre-flavored drinks, such as a Starbucks mocha frappuccino, customers can now add or substitute a sauce or syrup at no extra charge.

All of those changes will be reflected in a new pricing update feature in the Starbucks app. The feature will show changes in the price of a customer's order as they make additions or substitutions, the Starbucks spokesperson said.

Starbucks is conducting "a limited customer test" of the feature, the spokesperson told BI. Previously, users had to wait until checkout to see the effect that their modifications had on the price of a beverage.

Over the last several months, Starbucks has been making changes to its operations, from its corporate leadership to how members of its rewards program accrue points.

CEO Brian Niccol, who joined the company in September, has laid out a turnaround plan for the coffee chain aimed at reversing Starbucks' falling sales.

Do you have a story to share about Starbucks? Contact this reporter at [email protected].

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A grocery crisis is brewing as a major food distributor's IT issues leave shelves empty at some supermarkets

9 June 2025 at 14:30
A person in a grocery store
A shopper walks past refrigerated groceries at a supermarket.

Spencer Platt/Getty Images

  • UNFI, a major food distributor, said Monday that its IT system had "unauthorized activity."
  • The issue affected grocery deliveries to some supermarkets, the company said.
  • Shelves at some Whole Foods stores appeared mostly empty over the weekend in social media posts.

Shelves at some grocery stores are sitting empty after an IT problem at a major food distributor.

United Natural Foods, or UNFI, said on Monday that "unauthorized activity" on some of its IT systems has "temporarily impacted the Company's ability to fulfill and distribute customer orders."

"The incident has caused, and is expected to continue to cause, temporary disruptions," UNFI said in a filing with the Securities and Exchange Commission on Monday morning.

At some stores, that meant shelves appeared to go empty over the weekend.

One post late Sunday on a Reddit page dedicated to Whole Foods included photos showing largely bare cooler cases that normally contain yogurt, milk, and other dairy products. The poster did not immediately respond to a message from Business Insider.

"We are experiencing a temporary out of stock issue for some products," a sign on one of the cooler doors read in the photos. "We apologize for the inconvenience and should have your favorite products back in stock soon."

BI was unable to determine the scale of the outage. Whole Foods did not immediately respond to a request for comment. UNFI has a supply agreement with Whole Foods that lasts until 2032.

UNFI does not disclose all of the supermarket chains that it works with. The company says that it supplies about 30,000 individual stores "ranging from some of the largest grocers in the country to smaller independents."

Do you have a story to share about the UNFI outage? Contact this reporter at [email protected].

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Tariffs on China are taking a bite out of Cracker Barrel's gift shop business

5 June 2025 at 19:29
The outside of a Cracker Barrel restaurant in Northern Virginia, including an orange and brown sign and red, white, and blue banners.
Some of Cracker Barrel's gift shop inventory is getting hit by tariffs.

Alex Bitter/BI

  • Cracker Barrel is the latest company to report a hit from tariffs.
  • The restaurant chain expects tariffs to dent earnings from its gift shop business later this year.
  • Cracker Barrel is rethinking its gift store selection as part of a broader revamp of its business.

President Donald Trump's tariffs have part of Cracker Barrel's business over a barrel.

Cracker Barrel diners usually walk through the shop, which sells everything from rocking chairs to skillets featuring Dolly Parton's likeness, on their way into and out of Cracker Barrel's restaurants. The restaurant chain sources roughly one-third of those products from China, CEO Julie Masino said during an earnings call on Thursday.

The number is higher when counting China-made products that Cracker Barrel buys from US-based suppliers, the CEO said. She did not say what share of the stock those items account for.

As a result of tariffs, Cracker Barrel expects a $5 million hit to its EBITDA — a measure of profitability — next quarter, CFO Craig Pommells said. The chain expects EBITDA for its 2025 fiscal year of between $215 million and $225 million.

Cracker Barrel's retail sales made up about 20% of its revenue last year, according to the company. The majority of revenue came from its restaurants.

Like many retailers, Cracker Barrel has worked to limit the cost of tariffs by negotiating with its suppliers, finding new sources of products, and rethinking its prices, Masino said.

"The teams have been thinking about tariffs for months," she said on the call.

At the same time, Cracker Barrel has been planning changes to its gift shops as part of its broader business strategy, Masino said.

Last year, after Cracker Barrel reported a net loss and lower foot traffic, Masino said the chain's restaurants were "not as relevant as we once were." Cracker Barrel has started a three-year plan to turn around results, including new restaurant formats and menu items.

On Thursday, Masino said that Cracker Barrel was reevaluating the product selection at its gift shops as part of that turnaround plan. The company is also reconsidering when it brings in seasonal items, such as Halloween and Christmas decorations, she said.

"There have been a couple of key things that the tariff situation has actually enabled us to accelerate," Masino said.

Do you have a story to share about Cracker Barrel or another restaurant chain? Contact this reporter at [email protected].

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What it costs to open 12 of the biggest fast food chains in the US, from Chick-fil-A to McDonald's

A Chick-fil-A restaurant
A Chick-fil-A restaurant

Michael Siluk/UCG/Universal Images Group via Getty Images

  • Becoming a franchisee for a fast food restaurant is one road to running a business.
  • But costs and requirements vary widely depending on the restaurant chain.
  • Business Insider compiled a list of financial requirements to become a franchisee for 12 major fast food chains.

A fast food franchise can be a lucrative business. 

One top performing Chick-fil-A restaurant reported sales of over $17 million in 2021, more than double the average per unit sales volume for the chain, according to Chick-fil-A's 2022 franchise disclosure document. Other chains also say that franchisees can earn millions of dollars a year from a single store.

Opening a franchise requires a hefty amount of cash to cover the startup costs, though. Many chains require franchise fees in the tens of thousands of dollars as well as personal worth requirements in the hundreds of thousands, for instance.

There are also ongoing monthly fees for royalties, advertising, and other services that often get deducted from sales.

Business Insider compiled a list of some basic financial requirements for becoming a franchise owner of 12 of the biggest fast food chains in the US based on public filings. The values below are based on "traditional" franchise locations, meaning they are stand-alone restaurants as opposed to units in airports, malls, universities, or other buildings.

Following the name of each restaurant chain are the average total startup costs to open one restaurant in the US.

Arby's: $644,950 to $2.4 million
The outside of an Arby's franchise.
An Arby's restaurant

Associated Press

Total startup costs: $644,950 to $2.4 million

Minimum liquid asset requirement: $500,000

Minimum net worth requirement: $1 million

Franchise fee: A $12,500 development fee, a $37,500 license fee

Ongoing fees: Arby's charges a royalty fee of either 4% or 6.2% of sales, depending on store type, plus an advertising and marketing service fee of 4.2% of sales. 

Average per-unit sales: $1.1 million to $1.6 million, depending on store type, per franchisee disclosure document

Burger King: $363,400 to $4.7 million
burger king
Starting up a Burger King franchise requires a net worth of at least $1 million.

Damian Dovarganes/AP

Startup costs: $363,400 to $4.7 million

Minimum liquid asset requirement: $500,000

Minimum net worth requirement: $1 million 

Franchise fee: $50,000 for a 20-year franchise agreement

Ongoing fees: Burger King charges a 4.5% royalty fee and a 4.5% advertising fee (based on monthly gross sales).

Average per-unit sales: $1.66 million for traditional stores, $1.32 million for non-traditional stores, per franchisee disclosure document

Chick-fil-A: $426,735 to $2.3 million
Chick-fil-A
Chick-fil-A employees at a restaurant

Andrew Renneisen/Getty Images

Startup costs: $426,735 to $2.3 million

Minimum liquid asset requirement: none

Minimum net worth requirement: none

Franchise fee: $10,000 

Ongoing fees: Chick-fil-A franchisees pay a "base operating service fee" of 15% of sales. Chick-fil-A limits its rent charges to 6% of sales. 

However, it's important to note that Chick-fil-A prohibits most of its franchisees from opening multiple units, which can limit potential profits, and franchisees must devote their full time and attention to operating the business. A Chick-fil-A spokesperson previously told BI it selects "a relatively small number of franchisees to operate multiple units."

Average per-unit sales: In 2024, most locations averaged about $9.3 million in annual sales.

Dairy Queen: $1.5 million to $2.5 million
Old, neon Dairy Queen sign
A vintage Dairy Queen sign

WikiMedia Commons

Startup costs: $1.5 million to $2.5 million

Minimum liquid asset requirement: $400,000

Minimum net worth requirement: $750,000

Franchise fee: $45,000

Ongoing fees: Dairy Queen charges a 4% royalty fee and between 5% to 6% in marketing fees.

Average per-unit sales*: $1.2 million

*2023 figures according to QSR Magazine.

Dunkin' Donuts: $526,900 to $1.8 million
Dunkin' Donuts
People waiting outside of a Dunkin' restaurant

Nick Ut / AP Images

Startup costs: $526,900 to $1.8 million

Minimum liquid asset requirement: $250,000

Minimum net worth requirement: $500,000

Franchise fee: $40,000 to $90,000

Ongoing fees: Dunkin' Donuts charges 5% of gross sales for advertising fees and a royalty fee of 5.9% of gross sales.

Average per-unit sales: $1.3 million in 2024, per franchisee disclosure document

KFC: $1.9 million to $3.8 million
KFC Kentucky Fried Chicken
People standing in line at a KFC location

Wilfredo Lee / AP Images

Startup costs: $1.9 million to $3.8 million for a traditional outlet

Minimum liquid asset requirement: $750,000

Minimum net worth requirement: $1.5 million

Franchise fee: $45,000

Ongoing fees: KFC charges franchisees about 10% of gross revenues (4% to 5% for royalties and 5% for advertising).

Average per-unit sales: $1.3 million, per franchisee disclosure document

McDonald's: $1.5 million and $2.7 million
McDonald's
A sign outside of a McDonald's restaurant

AP

Startup costs: $1.5 million and $2.7 million

Minimum liquid asset requirement: $500,000 

Franchise fee: $45,000

Ongoing fees: Base rent depends on when the restaurant opened, along with the acquisition and development costs. The rent for most new McDonald's restaurants ranges between 10% of total gross sales to 15.75% for new restaurants that have opened since January 1, 2020. 

Additionally, there are numerous monthly and annual fees franchisees must pay, including a royalty fee of 4% or 5% of sales and an advertising and promotion fee that is a minimum of 4% of gross sales. Franchisees also pay annual fees for various software and digital equipment, such as a $150 annual fee for using self-ordering kiosks.

Average per-unit sales: $4 million

Papa John's: $272,915 to $989,415
papa john
Papa John's pizza

Kate Taylor

Startup costs: $272,915 to $989,415

Minimum liquid asset requirement: $250,000

Minimum net worth requirement: $750,000

Franchise fee: $25,000

Ongoing fees: Papa John's charges a monthly royalty fee of 5% of net sales. Papa John's also requires that franchisees spend 6% of net monthly sales on marketing.

Average per-unit sales: $1.1 million

Sonic: $1.7 million to $3.4 million
Sonic
The sign outside of a Sonic restaurant

Hollis Johnson/Business Insider

Startup costs: $1.7 million to $3.4 million

Minimum liquid asset requirement: $500,000

Minimum net worth requirement: $1 million

Franchise fee: $30,000 of the $45,000 initial license fee credited via royalty.

Ongoing fees: Sonic charges a royalty fee of up to 5% of gross sales and advertising fees of at least 3.25%.

Average per-unit sales: $1.6 million

Subway: $199,135 to $536,745
subway sandwich store
The window of a Subway restaurant

Wikipedia

Startup costs*: $199,135 to $536,745

Minimum liquid asset requirement: $100,000  

Minimum net worth requirement: $150,000 

Franchise fee: $15,000

Ongoing fees: Subway franchisees pay weekly fees based on gross sales, which include an 8% royalty fee and 4.5% fee for advertising.

Average per-unit sales: $490,000 in 2023, according to Technomic

Taco Bell: $1.9 million to $4.3 million
Taco Bell
Customers line up at a Taco Bell restaurant inside Miami International Airport in Miami.

AP/Wilfredo Lee

Startup costs: $1.9 million to $4.3 million

Minimum liquid asset requirement: $2 million

Minimum net worth requirement: $5 million

Franchise fee: $45,000

Ongoing fees: Taco Bell charges a period franchise fee equal to 5.5% of gross sales and a period marketing fee equal to 4.25% of gross sales.

Average per-unit sales: $2.1 million in 2023, according to QSR Magazine

Wendy's: $1.5 million to $3 million
Wendy's
The drive-thru lane at a Wendy's restaurant

AP

Startup costs: $1.5 million to $3 million for a cash purchase, though the fee can be lower depending on financing options

Minimum liquid asset requirement: $500,000

Minimum net worth requirement: $1 million 

Franchise fee: $50,000

Ongoing fees: The advertising fee is 4% of gross sales and covers both national and local advertising. The royalty fee is 4% to 6% of gross sales.

Average per-unit sales: $2.1 million for franchise locations

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Uber is 'recession-resistant' and might cost users less if a downturn comes, CEO Dara Khosrowshahi says

25 April 2025 at 17:14
Dara Khosrowshahi
Uber CEO Dara Khosrowshahi says Uber could get cheaper if a recession comes.

REUTERS/Anushree Fadnavis

  • Rides and deliveries through Uber could get cheaper in a recession, CEO Dara Khosrowshahi said.
  • More people could sign up to work for the app, making Uber's labor costs lower, he said.
  • Uber is "recession-resistant," Khosrowshahi said.

Your ride to the airport or Friday-night dinner delivery through Uber might cost less if an economic downturn arrives, according to its CEO.

If the economy enters a recession, more people could sign up to drive and deliver for Uber, Dara Khosrowshahi said on Friday.

"If there is more unemployment, the cost of Uber will come down, because, to some extent, the cost of labor comes down," Khosrowshahi said at the Semafor World Economy Summit in Washington, D.C.

Khosrowshahi said that Uber tends to be "recession-resistant" since many people still want groceries, restaurant delivery, rides around town, and other "everyday use cases" — even if they cut back spending in other areas.

"You may put off going on vacation in Europe this summer, but you're still going to treat your family to a nice dinner," he said. "We specialize in small treats, not big treats."

Consumers have turned to said small treats when the economy — and their income — have deteriorated in the past.

Lipstick sales, for instance, rose during the 2001 recession as some shoppers looked to makeup as an affordable luxury even as they avoided larger purchases.

Economists, executives, and others worry that a recession could be sparked this year by President Donald Trump's tariffs.

Many retailers and consumer brands have said that they will pass the costs of the tariffs to shoppers, leading to higher prices on store shelves and online after years of post-pandemic inflation.

While shoppers pulled back spending in many areas last year, many did keep paying to have what they bought delivered through services including DoorDash, Instacart, and Uber Eats, earnings reports at the time showed.

Getting work on Uber and other gig apps might not be so easy for laid-off workers and others in a recession, though.

Current gig workers have told Business Insider that many apps are already saturated with people looking to claim work, and that some even have wait lists for prospective independent contractors.

Do you have a story to share about Uber or other gig work apps? Contact this reporter at [email protected] or 808-854-4501.

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